Crm Product Owner Sr Manager- C13

**Responsibilities**:

- Translate data into consumer or customer behavioral insights to drive targeting and segmentation strategies, and communicate clearly and effectively to business partners and senior leaders all findings
- Ensures analytics drive appropriate marketing investment decisions and marketing plan activities
- Analyzes performance of marketing programs and business initiatives
- Ensures analysis drives appropriate marketing investment decisions and marketing plan activities
- Forecasting includes creation of key indicator curves and indices
- Work closely with internal and external business partners in building, implementing, tracking and improving decision strategies
- Makes and implements recommendations through the use of data analysis and segmentation methodologies
- Integrates key profitability drivers and measures of success make pricing offer recommendations and performs adhoc analytical requests
- Manages staff. Evaluates subordinates' performance and makes decisions regarding staffing, pay increases, promotions, terminations, etc.

**Qualifications**:

- 6-10 years of experience
- Experience as an Operations Research Analyst, Analytics Manager, Strategic Business Analyst or related position performing quantitative analytics supporting financial services

**Education**:

- Bachelors/University degree, Master's degree preferred

This job description provides a high-level review of the types of work performed. Other job-related duties may be assigned as required.
- **Job Family Group**:
Decision Management
- **Job Family**:
Business Analysis
- **Time Type**:
Full time
- Citi is an equal opportunity and affirmative action employer.

Qualified applicants will receive consideration without regard to their race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.

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