.Company DescriptionAs one of the world's largest fashion companies with more than 120,000 employees worldwide, H&M is an exciting and dynamic place to pursue a career within the fashion industry. Our business concept is to offer fashion and quality at the best price in a sustainable way and with our fast expansion we are always looking for new talents. Would you like to be part of our team? H&M group comprises of nine independent brands: H&M, COS, Weekday, Monki, H&M Home, & Other Stories, ARKET and Afound. We have over 4,900 stores across more than 73 markets worldwide. Our values reflect the heart and soul of H&M. They define what it takes to work here and how we do things. When we interact with colleagues and customers around the world, our values help us develop and grow. We want to be at the forefront of both fashion and sustainability. Our employees play a key role and can contribute to more sustainable fashion, today and in the future.**Job Description**:This position is **based in Mexico City,** MX within our Customer Activation & Marketing function. The position reports to the Omni Commercial Manager for MX / CO / EC and has the following direct reports: E-Commerce Merchandising Manager and Business Analyst.**Core Responsibilities include but are not limited to**:Drive Net Sales and Profit- Develop and implement market-specific digital strategies that reflect global standards and practices- Set and optimize strong activity plan that covers commercial and customer needs- Optimize on-site customer journey (through banners / teasers, PLPs / PDPs, ranking, and Checkout funnel) by reacting to customer data and web analytics. Ensure that desired actions are implemented accurately and in timely way- Help to inform buying and assortment actions through customer behavior data- Partner with teams like Omni Merchandising, Media, Customer Insights, Logistics, and Customer Service to secure the best possible offer and experience throughout the entire customer journey- Drive a strong collaboration with all internal stakeholders within the MX, CO, and EC country teams, region, and global functions. Ensure that all teams work cross-functionally to create synergies, address opportunities, and drive growth in revenue- Partner with Regional Head of Digital Development to influence the development of new digital functionalities to meet and exceed customer demands
