Global Accounts Marketing Manager - Latin America

Detalles de la oferta

.Intel Global Accounts Marketing (GAM) is growing. We are looking for a marketing expert to develop the strategy and manage consumer, commercial and data center co-marketing campaigns in Latin America region supporting Lenovo.In this role, you will work closely with the Global Field Sales Teams, Business Group Marketing Team, and global and country direct marketing counterparts that are at points of influence throughout the world.You will work directly with the customer from mid-level to the most senior managers within their marketing organization.There is also a great deal of direction and collaboration required with Intel and Lenovo regional partner marketing managers.In this critical customer facing role your leadership will be critical to maximizing Intel's brand equity in our co-marketing executions with Lenovo to showcase Intel performance leadership, new products, CPU relevance and deliver business impact and value for both Intel and our OEM partner.Your objective will be to measure and increase Intel's influence and share of voice to improve co-marketing campaign effectiveness.This role will support co-marketing through strategic partner engagement and ensure that global plans translate to local impact by collaborating with our point of influence teams to drive execution around the world. Leadership and strategic thinking are critical as we continue to be the technology and co-marketing leader in traditional client and data center computing.**Direct responsibilities include**:- Manage and develop partner relationships- Overseeing multi-million dollar co-marketing budgets- Align customer co-marketing spend to Intel priorities, developing full year strategic co-marketing framework for Global, Time Zone, and Country initiatives- Manage approval process of OEM co-marketing strategies- Work collaboratively with customer managers and their agencies to develop breakthrough co-marketing that highlights Intel value-add in end-user communications.- Lead project management of co-marketing campaigns and strategic program execution including creative/media development and review, key performance indicator development/tracking, program execution timelines, results analysis/ROI, budget, and campaign summary/report out upon completion- Open collaboration and exchange of strategies and plans with the customer and field sales and Intel marketing teams (direct team, media team, social team, branding team, etc.) worldwide


Salario Nominal: A convenir

Fuente: Jobtome_Ppc

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