The ideal candidate is highly motivated, creative, and has experience as a Multimedia Novela Producer. You will have full ownership and overall responsibility for conceiving and delivering multi-platform promotional materials for Univision Network's scripted content. In addition to having an overall knowledge of, experience in, and passion for promoting Spanish-language novela, the individual must have a multi-platform novela mentality and skill set, as well as a competitive mindset, externally focused on the competition, always looking for new and innovative 360º strategies that thrive in today's market.
YOUR DAY-DAY: Develop, create, write, and produce compelling and hard-selling concepts for scripted (novela) promotions and unique campaigns across all platforms, including linear TV, radio, digital, and OOH, that connect with our Hispanic audience and inspire them to watch, share, and talk about our network properties.
Lead, supervise, and design 360º creative strategies.
Write and produce weekly promos, trailers, and teasers.
Work closely with the Manager, VP, and other departments to create and execute strategies of multi-platform campaigns–ensuring optimal workflows and systems to handle linear assets as they scale up with new creative demands.
Work closely with editors, graphic designers/animators, and sound designers to ensure the final product is executed flawlessly.
Close collaboration with other novela producers on the team in creating and executing concepts.
Ability to work under tight deadlines and easily adjust to last-minute programming changes.
Work closely with Research to analyze data, insights, and ratings to adjust creative based on shows' performance.
Work on creative concepts, taglines, and presentations for launch campaigns, including a 360º approach to selling the shows.
Ensure brand guidelines are upheld across all assets.
Keep track of assignments and accountability in project management tools like Hive.
YOU HAVE: Five (5) years minimum Network Multimedia Promotions with a proven track record of developing and producing/directing high-quality novela marketing content.
Knowledge of deck building for creative presentations
Superior knowledge of the industry and up-to-date with current trends and technologies
Experiential marketing experience is a plus.
Social Media content marketing experience a plus
Basic knowledge of Research
Knowledgeable with the scripted novela genre to develop the right concept for launch campaigns and post-premiere maintenance promos.
Strong communication, organizational, time management, and multi-tasking skills.
Knowledge and a solid understanding of the US Hispanic market are a plus.
Results-driven; detail-oriented. Look & feel & Brand Bible ambassador.
Knowledge of editing and montage
Ability to work overtime and on weekends with short notice, when needed.
About UsAbout TelevisaUnivision As the leading Spanish-language media and content company in the world, TelevisaUnivision features the largest library of owned content and industry-leading production capabilities that power its streaming, digital and linear television offerings, as well as its radio platforms. The Company's media portfolio includes the top-rated broadcast networks Univision and UniMás in the U.S. and Las Estrellas and Canal 5 in Mexico. TelevisaUnivision is home to 36 Spanish-language cable networks, including Galavisión and TUDN, the No. 1 Spanish-language sports network in the U.S. and Mexico. With the most compelling portfolio of Spanish-language sports rights in the world, TelevisaUnivision has solidified its position as the Home of Soccer. TelevisaUnivision also owns and manages 59 television stations across the U.S. and four broadcast channels in Mexico affiliated with 222 television stations, Videocine studio, and Uforia, the Home of Latin Music, which encompasses 57 owned or operated U.S. radio stations, a live event series and a robust digital audio footprint. TelevisaUnivision is home to the global streaming services ViX and Blim TV, which altogether host over 50,000 hours of high-quality, original Spanish-language programming from distinguished producers and top talent. The company's prominent digital assets include Univision.com , Univision NOW, and several top-rated digital apps. For more information, visit televisaunivision.com.
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