Paid Ads Specialist

Advanced Digital Media Services (ADMS) is a full-service digital marketing company in Florida and Colorado, United States. We engage and delight our customers in the U.S. through years of industry expertise.

The **Paid ads Specialist **works as part of the Business Development Team and reports to the Team Manager S/He is responsible for strategy, design, implementation, search engine optimization, and analysis of PPC ads. Specifically, they are responsible for the following:

- Plan and implement effective paid search strategies;
- Manage ad accounts on multiple platforms like Google Ads, Bing, etc.;
- Create and manage Google LSAs;
- Contribute to keyword research and audience targeting;
- Monitor the performance of paid social media ads (Meta, Instagram, Tiktok, etc.);
- Collaborate with web designers in the creation and updating of landing page design;
- Monitor budget and adjust bids to gain better ROI;
- Sustain partnerships with PPC vendors and ad platforms;
- Formulate and track KPIs to evaluate performance and pinpoint issues;
- Deliver reports for stakeholders;
- Stay up to date with PPC (Pay per click) advertising and SEM (Search Engine Marketing) trends;
- Other tasks that may be assigned.

**Qualifications and Skills**:

- Must have a minimum of three (3) years of solid PPC management experience
- Must be Google Ads certified
- Knowledge in Google LSAs setup and management
- Knowledgeable on SEO and other digital marketing concepts
- Familiarity with multiple platforms (e.g. AdWords, Facebook, Yahoo) is preferred
- Working knowledge of analytics tools (Google Analytics, Tableau, WebTrends etc.)
- Outstanding English verbal and written communication skills.
- **Why We Are a Great Place to Work At**_

We at ADMS champion career development by upskilling, conducting annual performance reviews and sustaining employee engagement, among many others. We offer market-competitive pay plans, bonuses, and increase to exceptional team members.

To learn more about what we do and how to donate, please follow the below links:
**Job Types**: Full-time, Part-time
Part-time hours: 20-40 per week

Pay: $10,000.00 - $15,500.00 per month

Application Question(s):

- Are you Google Ads certified?

**Experience**:

- solid PPC management: 3 years (required)
- Google LSAs setup and management: 1 year (required)
- SEO and other digital marketing concepts: 1 year (required)