**Regional Marketing Lead,****Mexico**Besides supporting our customers on a daily basis, we also believe that shaping a more sustainable environment is something we should do.
That is why we support Ancient ForestAlliance on its mission to protect endangered old-growth forests and to ensure a sustainable, value-added, second-growth forest industry.
**What you will do as the Regional Marketing Lead**- You will be responsible for creating and executing on holistic GTM strategy in close partnership with marketing, product, engineers, and others to coordinate global and local programs.- You will be partnering with our content marketing specialists on a content strategy to deliver value to business users and keep them engaged over time.- You will be partnering with our design specialists to improve visual impact of our communications.- You will track and analyze key metrics like engagament and conversion rates and optimize accordingly.- You will be optimally prioritize requests from stakeholders to ensure you are always working on the most impactful initiatives.
**What we are looking for**- 5+ years of marketing experience where you have successfully delivered results driving awareness, acquisition, and retention or relevant B2B marketing experience in a senior/lead position.- Experience in SaaS business or startup-up sectors is preferred.- Excellent verbal and written English communication skills, allowing you to successfully influence and communicate clearly through marketing materials.- Ability to lead critical initiatives and build partnerships with local and national level officials, business executives, influencers, and online communities.- Ability to understand the market, competitors, trends and audience.- Deep understanding of driving positive ROI from a well optimized mid-low funnels.- Analytical skills with the ability to turn complex datasets into insights that drive strategies and solutions.- Good understanding of budget management principles and regularly identifying the most cost-effective approaches.- Good understanding of performance marketing tools (eg.
Google Ads) and modern social media channels.- Ability to work both collaboratively and autonomously; proven sense of initiative and accountability.- Your own computer and stable internet connection for remote work and communication.- 100% remote work.- Flexible working hours.- Paid time off.- Personal and career growth opportunities.- Please note that the interviews are conducted online.
We make hiring decisions based on your experience, skills, and passion for marketing.
If you have any portfolio or additional information that you can share with us to help us make a decision, please feel free to do this._Application Question(s):- What is your most significant achievement in the Marketing area?- Which of the performance marketing tools have you used so far?
**Language**:- English professionally (required)Work Location: Remote