Restaurants & Bars Marketing Manager

Detalles de la oferta

.JOB SUMMARY : The Restaurants + Bars Field Marketing Manager is responsible for managing and maintaining ongoing relationships with properties F&B and Marketing teams by acting as their specialized Field Marketing Account Manager for Restaurants + Bars.Provides hotel-specific strategic advisory support and execution. Focusing on an individual Restaurant + Bar outlet, the Account Manager is responsible for building a digital marketing plan that maximizes R+B digital presence and drives more R+B revenue.Works closely with the Field Marketing team, Marriott Digital Services Media team, and CALA regional F&B Marketing leadership.The Account Manager is responsible for managing the Digital Marketing plan for the outlet and the budget assigned to R+B Marketing, as well as setting goals and identifying key targeting for each individual channel.Partners with vendors, agencies, and Marriott Caribbean & Latin America Continent teams to deliver services to support marketing objectives of specific outlets.Coordinates closely with hotel teams, regional stakeholders, and hotel field marketing services.CANDIDATE PROFILEEducation and Experience :Bachelor's degree required. College (University) degree in marketing, hospitality management, or related field preferred.Postgraduate or master's degree in marketing or equivalent preferred.2+ years of experience in an equivalent position; Food & Beverage experience preferred.1+ years managerial experience preferred.Prior experience in marketing or marketing services support, hotel experience, digital marketing, restaurant/bar marketing, and social media experience preferred.Demonstrated ability to balance the interests and demands of multiple stakeholders.Demonstrated ability to work independently.International working experience strongly preferred.Fluency in English and Spanish required; Portuguese a plus.CORE WORK ACTIVITIESThe following are specific responsibilities and contributions critical to the successful performance of the position:Develop a thorough understanding of the Restaurants + Bars business (R+B operations, industry drivers, challenges, competitors, outlet's position in the local marketplace) and cutting-edge R+B marketing trends available in CALA to identify opportunities for growth.By partnering with the Sr. Manager, Food & Beverage Marketing in CALA, develop an understanding of the R+B marketing strategies and build an application for Caribbean & Latin American outlets and their consumers.Ensure thorough understanding of each R+B outlet's brand voice and targeted consumer to meet marketing needs.Uncover & investigate local CALA R+B marketing partners, agencies & channels to validate opportunities to drive success for local outlets.Create and implement new R+B targeted marketing programs/services to ensure successful and brand-appropriate local implementation.Provide marketing budget guidance to on-property R+B outlet leadership


Fuente: Jobtome_Ppc

Requisitos

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