Aliexpress-Pr Specialist-Mexico

**Basic Infomation**

Department:
Alibaba Group

Degree:
Bachelor

Work Experience:
5 year
- 1. Strategic Communications Planning: Develop and implement innovative public relations strategies that align with our company's goals, enhance our brand image, and engage our target audience effectively. 2. Media Relations: Build and maintain strong relationships with media outlets, journalists, and influencers. Pitch stories, manage press inquiries, and arrange interviews that promote our company's narratives and achievements. 3. Content Creation: Write, edit, and distribute high-quality PR materials, such as press releases, media kits, newsletters, and speeches. Ensure all content is aligned with our brand voice and messaging. 4. Event Management: Plan and execute PR events, such as press conferences, product launches, and media briefings. Coordinate logistics, manage guest lists, and liaise with vendors to ensure successful event outcomes. 5. Monitoring and Reporting: Monitor media coverage and industry trends. Prepare comprehensive reports on PR campaign performance, media placements, and public sentiment to inform future strategies.

**Position Requirement**
- 1. Bachelor's degree in Public Relations, Communications, Journalism, or a related field. A minimum of 5 years of experience in a public relations role, with a proven track record of successful PR campaigns and media placements. 2. Exceptional writing, editing, and verbal communication skills. Ability to craft compelling stories and communicate complex ideas clearly and persuasively. 3. Strong understanding of the media landscape, including digital and social media. Established network of media contacts is highly desirable. 4. Ability to think strategically and creatively, with the skill to develop and execute integrated PR strategies that achieve measurable results. 5. Highly organized with meticulous attention to detail. Capable of managing multiple projects and deadlines in a fast-paced environment.