.Guadalajara, Jal. MéxicoLugar de trabajo: GuadalajaraCompany DescriptionFerrero is a family-owned company with a truly progressive and global outlook and iconic brands such as Nutella, Tic Tac, Ferrero Rocher, Raffaello, Kinder Bueno and Kinder Surprise. As the love for our brands continues to grow, so too does our global reach. Represented in 55 countries, with products sold in more than 170, the Ferrero Group is loved by generations around the world. The secret to our global success? Nearly 35,000 dedicated employees who celebrate care and quality to craft a business, careers and brands we are proud of. Join us, and you could be one of them.Diversity StatementFerrero is committed to building a diverse and inclusive culture in which all employees feel welcomed and appreciated and have the same opportunities. We believe all of our people are equally talented in their own way. In nurturing the curiosity and natural abilities of our employees, we provide them, generation after generation, the means to succeed personally and professionally, enabling them to craft their journey at Ferrero. The diversity of our talents is what makes our work environment multicultural, innovative and highly rewarding.About the RoleWe are looking for an experienced and dynamic Brand Manager to be part of the team that will make Ferrero brands even more extraordinary. If you like to work with great ideas to bring joy to our consumers, this role can be interesting for you! As a Brand Manager, you will be working together with a team to grow our market share, develop strategies for the Brand, and strengthen the competitive position of the Brand.Main ResponsibilitiesResponsible for planning, coordination, and definition of sales objectives, marketing strategies, advertising campaigns, profit analysis, market potential, competition, promotion & advertising, ensuring profits and market positioning.Manage the financial resources of the brand to maximize portfolio activation opportunities.Monitor and analyze market trends of the product group, coordinating with the market research team and proposing our products.Ensure that all Marketing activities are consistent with the vision and attributes of the brands.Monitor the definition, coordination, implementation, and control of action plans to achieve the brand's objectives in terms of sales, P&L, and market share.Manage situations within the product portfolio to ensure each product targets a clear consumer niche and that innovations and extensions add value.Establish and promote effective relationships within the company, with commercial teams, and with suppliers.Who Are We Looking For?Min. Bachelor's Degree in Marketing, Business Administration, Accounting, or similar.At least 4 years' experience in similar roles.Experience in an FMCG company.Fluency in English is mandatory.Knowledge of customer research, evaluation of strategies in advertising campaigns, forecasting, and defining effectiveness metrics
