Become a Part of the NIKE, Inc. Team
NIKE, Inc. does more than outfit the world's best athletes. It is a place to explore potential, obliterate boundaries and push out the edges of what can be. The company looks for people who can grow, think, dream and create. Its culture thrives by embracing diversity and rewarding imagination. The brand seeks achievers, leaders and visionaries. At NIKE, Inc. it's about each person bringing skills and passion to a challenging and constantly evolving game.
NIKE, Inc.'s storytellers, Marketing and Communication sets the brand tone. A creative force of specialists tell Nike's stories of innovation and sport through advertising, brand strategy, digital engagement and product presentation. Using channels ranging from retail stores to social media, Marketing & Communication teams connect the science and art of Nike innovations to the hearts and minds of athletes around the world.
BRAND MARKETING SPECIALIST WOMEN'S RUNNING LATAM
WHO ARE WE LOOKING FOR?
We are looking for a Brand Marketing Specialist to be part of our marketing team, based in Mexico City, covering several countries in the LATAM region. Someone that has a genuine connection to Running, a relentless curiosity for the consumer, and a belief in our brand vision to create the future for Nike Running.
The understanding of the running scene, experience in bringing to life marketing tactics that are aligned to a high-level strategy, cross-functional collaboration in a matrixed team, and some experience and/or understanding of the LATAM main cities, especially Mexico City, are critical to this role.
WHAT WILL YOU WORK ON?
As a Brand Marketing Specialist in Running, your consumer and market insights will inform the strategy and Marketing Plans, your ideas will help land the tactics, your understanding of the product and processes will keep the Running team on time and with the requirements needed, and your talent will be key to bring to life the plan in time and form, supporting your Manager.
Activities of the role to support the day to day demands of the Running plans and executions include: support of the development of seasonal programming; support on delivering the integrated marketing plans and managing campaign progress measurement, including recapping and de-briefing; support in keeping healthy and strong relationships with Runners and the Running community; and support with product and purchase orders, arrivals, deliveries and inventory.
This role will also lead and manage some key tactical executions that deliver on the overall integrated marketing plan.
WHO WILL YOU WORK WITH?
In this role you will report directly into the Brand Marketing Manager Women's Running LATAM, working hand on hand with your counterparts in the Women's Running team. You will begin as a contributor to fuel consumer demand and build our long-term connection with consumers in LATAM, focused in Mexico City. You will partner with our Mexico Marketing team, the Asia Pacific & Latin America (APLA) geography and Global Brand Marketing teams across Nike to build more effective and efficient ways to encourage and connect with athletes*.
Your key internal partners are Digital and Retail, Brand Creative, Sports Marketing, Integrated Media, Catalyst, and SCI Teams. Your key external partners are event production agencies, consumer research agencies, Runners and Running communities.
WHAT YOU BRING TO NIKE
- Bachelor's degree in Marketing, Business, Communications, or a closely related field.
- Minimum two year of experience in either brand building/marketing, consumer marketing or related experience in digital marketing.
- Genuine connection to and deep understanding of Running (and other sports), culture, and youth trends.
- Ability to think big picture, work cross functionally, have a curiosity for consumer insights/behaviors, multi-task and adapt to a constant changing environment.
- Business-level proficiency in English: both written and verbal, Keynote, Word and Excel skills.
- Organization and follow-up skills.
NIKE, Inc. is a growth company that looks for team members to grow with it. Nike offers a generous total rewards package, casual work environment, a diverse and inclusive culture, and an electric atmosphere for professional development. No matter the location, or the role, every Nike employee shares one galvanizing mission: To bring inspiration and innovation to every athlete* in the world.
NIKE, Inc. is committed to employing a diverse workforce. Qualified applicants will receive consideration without regard to race, color, religion, sex, national origin, age, sexual orientation, gender identity, gender expression, veteran status, or disability.
**Benefits**
Whether it's transportation or financial health, we continually invest in our employees to help them achieve greatness - inside and outside of work. All who work here should be able to realize their full potential.