.Commerce Media Senior SpecialistWho we are:Tinuiti is the largest independent performance marketing firm across Streaming TV, Google, Meta, and Amazon, with almost $4 billion in digital media under management and over 1,200 employees.
With industry-leading expertise in search, social, Amazon and marketplaces, addressable TV, mobile apps, Influencer, Lifecycle, and more, Tinuiti understands that success requires both strategy and channel expertise.
Our goal when we come to work every day is simple - to grow happiness.
For our clients, their customers, our people and our partners.
Growing happiness guides everything we do and our core values - Unleash Greatness, Never Stop Learning, Ignite Your Passion, Thankful Living, and Inspire Innovation & Change - inspire us to maintain a culture where our people take pride in their work and have fun doing it.What you'll be doing:Campaign Management:Build, drive and optimize successful Amazon marketing campaigns within the commerce media ecosystem to meet and exceed goals for a full roster of eCommerce clients.Proactively and independently design cross-channel creative solutions that are tailored to each client's unique challenges and goals.Maintain comprehensive knowledge of relevant commerce media platform(s) applicable for book of business and proactively educate clients on program updates and benefits as they occur.Maintain annual certifications for relevant commerce media platform applicable for book of business.Performance Tracking & Optimization:Proactively and independently assess and diagnose opportunities for improvement, and effectively implement changes that will ensure sustainable achievement of growth, retention, and profitability targets of your clients.Identify new marketing opportunities and ways to repurpose existing strategy to optimize brands' awareness and drive sales volume; even on other commerce media platforms.Achieve Same Store Growth targets of clients you manage or support.Data Analysis & Reporting:Communicate holistic strategy behind your clients' KPIs by confidently interpreting trends, leveraging cross-channel data/insights within your purview and making recommendations based on digital marketing analytics and the commerce media landscape.Collaboration:Demonstrate thought leadership both within your respective vertical/channel and broader commerce media landscape, along with contributing insights internally and externally.Client Communication:Foster rapport during weekly interaction with clients, both on the phone, over email and in person (as needed).Drive forward client relationships striving for Client Satisfaction score of 9 or above and Client Retention of 95% or above.We'd love to hear from you if:Research shows that while men apply to jobs when they meet an average of 60% of the criteria, women and other marginalized folks tend to only apply when they check every box