.Hello!In today's fast-paced world, high-quality content is the cornerstone of effective communication. At Factorial, we believe that exceptional content not only informs but also inspires and engages. We are looking for a Content Specialist to join our Italian Marketing Team and take the lead in creating premium, gated content that resonates with our audience and drives measurable results.This is your opportunity to shape content strategy, collaborate with top-tier partners, and showcase your creativity and strategic thinking.Ready to be part of the challenge?The RoleGated Content Strategy: Develop a comprehensive content calendar for premium gated materials, such as reports, research studies, ebooks, customer studies, and other lead generation tools. Identify the most effective formats and themes to engage and inform our audience.Content Creation and Collaboration: Create high-quality content independently or by collaborating with agencies, clients, and third-party experts. Test every content format other than blog posts. Leverage internal knowledge, customer data, and results to craft compelling and data-driven narratives.Alignment with Content and GTM Strategy: Align with the local Content team to ensure tone of voice and brand positioning across all channels. Coordinate with the Product marketing team to align on product features and market insights that lead to marketing campaigns.Promotion and Distribution: Design and execute strategic approaches for both paid and organic promotion of content assets. Work closely with the performance marketing team to maximize reach and impact across digital platforms.Results Analysis: Track and analyze the performance of content campaigns to refine strategies and improve outcomes.Your Profile:Proficient in Italian, Fluent in English (Spanish is a plus!)Proven Experience: A track record of working with marketing teams on content strategy, creation, and promotion.Content Expertise: Experience producing premium, high-impact content like reports, ebooks, or research pieces.Social Media Knowledge: Strong understanding of social media marketing and how to optimize content for different platforms.Performance Insight: Familiarity with performance marketing metrics and tools to measure content success.Creative and Strategic Thinking: The ability to balance creativity with data-driven decision-making.Teamwork and Collaboration: Excellent communication skills to work effectively with internal teams and external partners.Perks of being part of our team:High growth, multicultural and friendly environment.Healthy life with Gympass (Gyms, pools, outdoor classes).Save expenses with Cobee.Language classes with Yolk Academy.Breakfast in the office and organic fruit.Nora and Apetit discounts.Free caffeine and theine.Is this you?! Come rock the world with us!Factorial is an all-in-one HR Software fast-growing company founded in 2016