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Crm Digital Manager

Detalles de la oferta

**When you love your work and the people you work with, amazing things happen.****Join the #1 Beautytech company and build the future of L'Oréal together!**As a pure player, L'Oréal intends to offer the right product to the right consumer, through different paths. Whether you like to buy your beauty products in supermarkets, pharmacies, hairdressers, perfumeries or even online, L'Oréal will have a various range of products to propose to you.**Before startingHow do our recruitment process look like?**2°/ If your CV is selected, you will be invited for an **Exploratory Recruitment Interview **(individual one). The recruiter you will meet with will be getting to know you better, understand who you are and what are your professional aspirations.3°/ Finally, if the exploratory interview is positive, you will get an interview with the HRBP! If you are successful, then you will be invited for an interview with the hiring manager.We´re looking for the next**CRM Manager*****Key responsibilities****Contribute to brand profitable growth by designing and implementing local CRM solutions to engage, retain, upsell &recruit consumers and leverage insight and data.****Plan**Plan and deliver local CRM strategies across the brand encouraging customer retention and customer loyalty, promoting the brand and the new productsCustomer Journey Mapping - analyze touch points with the Brand and maximize commercial opportunitiesPartner and collaborate with cross-functional teams, including acquisition, analytics, eCommerce/merchandising, technology, creative, and sales**Manage the local CRM Platform**Implement and optimize the CRM platform use, ensue it works seamlessly across the organization and captures all required information at key points in the customer life cycleWork closely with all departments to ensure the CRM works effectively for all aspects of the brand/divisionManage and monitor data acquisition strategy in line with Group recommendationEnsure the database is segmented effectively for targeted marketing activities in respect to local behaviors**Execute local CRM Programs**Create local CRM programs to engage consumer in line with local specificsHas a broad vision of CRM potentialities and foster cross brands, categories or divisions opportunitiesMaximize efficiency & costs: migrating when necessary to lower cost mediumsEnhance local business opportunities through external partnerships.**_ L'Oréal we are committed to equal opportunities and growth for all the talent interested in joining our company. We are sure that a diverse work environment in all areas and levels increases innovation and understanding of our business"_**To meet L´Oréal´s amazing world, follow us**Facebook / Twitter / Linkedin / Instagram / YouTube**- **Please visit "Your Application Space" to see the jobs you have already applied to. **:


Salario Nominal: A convenir

Fuente: Jobtome_Ppc

Requisitos

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