Crm Specialist

**The Role**

Optimize communication throughout the customer life cycle to ensure their conversion, retention and loyalty.
**You will**
- Collaborate with marketing, creative, product and insights peers to develop marketing strategies, lead campaign development and scale supporting technology and processes
- Use a behaviour driven approach to engage customers along their lifecycle journey through cohesive, personalized and dynamic experiences
- Track and measure progress through A/B testing to continuously optimize performance
- Keep a pulse on the competitive landscape and proactively identify opportunities to meet the needs of our target customers

**Requirements**:

- 1+ year of experience as a CRM specialist executing end-to-end lifecycle marketing campaigns
- Database management
- Use of analysis tools
- Knowledge in omnichannel platforms
- Good spelling
- Advanced English
- Data Driven, analytical mindset, creativity, teamwork, attention to detail, problem-solving, communication and time management

**Strong preference**
- Experience using Braze

**What we offer**
- Make a positive impact on the lives of our customers via financial inclusion
- Professional development opportunities
- International exposure & work experience
- Competitive salaries
- Flexible schedule including remote work
- Generous vacation
- English classes
- Mental health support
- Extended maternity and paternity leave
- Yoga and exercise classes
- Company swag
- Legally required benefits

Tipo de puesto: Tiempo completo

Horario:

- Lunes a viernes

Prestaciones:

- Caja de ahorro
- Horarios flexibles
- Programa de referidos
- Seguro de gastos médicos mayores
- Seguro de vida
- Vales de despensa

Experiência:

- CRM specialist: 1 año (Obligatorio)
- BRAZE: 1 año (Obligatorio)

Idioma:

- inglés avanzado (Obligatorio)

Lugar de trabajo: Empleo presencial