.Why GMF?GM Financial International Operations conducts business in Latin America and China.
International Operations offers a wide range of wholesale and retail automotive financing products to dealers and their customers.
The strength of the international business lies in its ability to tailor its products to meet unique dealer needs, consumer preferences and national requirements in local markets.
Latin American country operations include Brazil, Chile, Colombia, Mexico, and Peru.About the roleThe Brand Senior Specialist (3F) is responsible for enhancing the brand experience for both internal and external audiences.
This involves delivering superior consumer content, maintaining brand identity, and ensuring alignment with GM Financial brands.
The specialist optimizes resources, manages budgets, participates in key projects, and collaborates with stakeholders from General Motors and GM Financial globally.Also, drives a customer-centric approach by developing content for key initiatives and executing high-end internal marketing.
A crucial part of their role is integrating the Think Customer mind-set into daily operations through continuous engagement and promoting employee empowerment.The Senior Specialist must set high standards of performance, maintain effectiveness during major changes, have ability to prioritize work, establish plans of execution, and implementing an organized work methodology to ensure proper traceability of tasks.
Passion for creating positive impacts for customers is essential.What you needEducational Background: Bachelor's degree in business administration, Marketing, Advertising, etc.Performance Standards: Demonstrated ability to set and maintain performance standards across projects, aligning efforts with organizational goals.Project Management: Strong track record in project management, including developing and executing plans that prioritize tasks for timely project completion.Team Leadership: Experience leading multifunctional and/or multicultural teams or individuals without formal authority.Agile Design: Comfort with designing within an agile design lifecycle.Marketing Expertise: Proven experience in marketing, brand implementation, and content creation, with a solid understanding of best practices in internal marketing strategies.Creative Agency Management: Proven experience in managing relationships with creative agencies, overseeing the execution of projects, ensuring alignment with brand guidelines, and optimizing the use of allocated budgets.Global Collaboration: Demonstrated global experience, with the ability to effectively collaborate with teams in different countries and navigate cultural nuances.Visual Aesthetics Expertise: Exceptional eye for design and visual aesthetics, with the ability to create visually compelling content that aligns with brand guidelines and enhances audience engagement