We are seeking a Data Solutions Architect with deep expertise in Customer Identity and Access Management (CIAM), Customer Data Platforms (CDP) and Customer Relationship Management (CRM).
You will lead the design, development, and implementation of our customer identity strategy across AdTech platforms, in compliance with regulatory requirements and enterprise standards.
In this role, you will be instrumental in architecting an innovative identity solution that enhances personalized customer experiences and drives targeted advertising efforts.
The ideal candidate will apply their expertise in customer data platforms, identity graphs, and universal identifiers to create a unified view of our customers, enabling precise ad targeting and activationRequirementsBachelor's degree in management information systems/technology, Computer Science, Engineering, or related discipline.
MBA or equivalent is preferred.10+ years of experience in an information technology solutions architecture role.Proven experience evaluating, implementing, and integrating enterprise-level CIAM, CDP, and CRM solutions.5+ years working experience in a digital marketing or e-commerce environment.5+ years of hands-on relational, dimensional, and/or analytic experience (using RDBMS, dimensional, NoSQL data platform technologies, and ETL and data ingestion protocols).5+ years of experience with database development and scripting.3+ years of experience working in customer identity management and have a strong background in identity management protocols (OAuth, OpenID Connect, SAML).Extensive experience in AdTech, with a proven track record of designing and implementing large-scale ad delivery systems.
Familiarity with AdTech platforms (e.G., Google Ads, Facebook Ads Manager, The Trade Desk) and their integration with CRM and CDP.Deep understanding of customer data lifecycle, including identity resolution, consent management, and segmentation.In-depth knowledge of customer data platforms, identity graphs, and universal identifiers.Experience with CDP platforms (e.G., Adobe Experience Platform, Epsilon, Salesforce CDP).Experience with CRM platforms (e.G., Salesforce, HubSpot, or Microsoft Dynamics).#J-18808-Ljbffr