The Rol
Accountable for transforming data into actionable insights for all internal stakeholders, guiding decision-making, and enhancing customer experiences through strategic marketing leadership. The Strategy Expert will lead comprehensive communication and strategic plans that integrate media mix, target definitions, and engagement strategies to align with brand objectives.
Deliverables:
- Strategic Brand Action Plans
- Consumer and Content Strategies
- Benchmarking and Trend Analysis Reports
- Consumer Insight Reports
- Social Brands Reports
- Research
- Consumer Journeys Understanding
- And other brand related reports & documentation
Responsibilities:
- Convert data into strategic insights,
supporting internal stakeholders with decision-making tools.
- Identify trends using advanced tools and tailor business and communication plans to these insights.
- Design workshops, research methodologies, stakeholder plans, and KPI analysis for strategic guidance.
- Create comprehensive communication and engagement strategies across media channels and touchpoints.
- Mentor and inspire strategic thinking across the organization, driving growth and innovation.
- Adapt strategies in real time based on consumer responses and market benchmarks.
- Generate 360o strategies leveraging customer insights.
- Implement methodologies to bring brand strategies to life, aligning with client goals.
- Present documents to key stakeholders in a professional manner
- Proactive reporting development
Who you are?
- BA or BS in Marketing, Communications, or Journalism; a Master's degree is a plus.
- 5+ years of experience in Marketing and Social Media Marketing, preferably in an agency
- setting.
- Basic understanding of Marketing Automation, Web analytics, SEO, SEM, and digital
- technologies.
- Tools: Global Web Index,
Trendwatching, Social Listening, Tagger, WARC
- Strong leadership and organizational skills to inspire and manage multicultural teams.
- Bilingual proficiency in English and Spanish.
- Proactive, inspirational, and positive attitude.
- Strong communication skills and a proactive attitude.
Benefits
- Enjoy 23 days of annual vacation to relax and find your inner Zen ??
- You'll have the day of your birthday to celebrate as you prefer, so you can relax and celebrate in style! ??
- Join our team and experience the amazing benefits of having major medical insurance coverage! ?
- Delight yourself with delicious meals by making use of our tempting pantry vouchers! ??
- You can enjoy the pleasures of a hybrid work environment ????
- Work at your own pace with our flexible hours?.
- You'll have exciting opportunities for career growth ?
- Get ready for a rewarding opportunity! As part of this amazing role, you will have the opportunity to contribute your skills and time to a worthy cause. Join our team and you'll have the option to volunteer 40 life-changing hours each year ?
About Findasense
At Findasense we are a global Customer Experience company, we rely on the power of data to create personalized experiences and execute strategies by creating relevant content. We believe in self-management, transparency and we focus on a collaborative culture where our EPIC model (Strategy, Purpose, Identity and Culture) makes us unique, different and allows us to create long term lasting relationships.