In A Nutshell:
The Media Director, Buying will be tasked with high level operations managemenstering client relationships, and overseeing buying strategy and executional excellence. The Director reports into a S/VP, Media and will work on a cohesive team consisting of buying, planning and analytics professionals working across one or more clients. Our Directors work closely with our clients, platform representatives, and vendors to ensure VaynerMedia is on the cutting edge of buying trends. We lor Directors that embody a true leadership mentality. We love seeing leaders that devote their days to making their teams successful, workir them, not above them, providing thought leadership, guidance astering their growth within VaynerMedia.
You'd Do:
Oversee a team of media buyers providing leadership, mentorship, vision and technical expertise. As well as regularly meeting to gedback, provide council, discuss problems or successes, etc.
Act as the key contar client and platform partners, operating as a go-to voice and leader.
Lead check-ins with key account and media counterparts to ensure projects are moving ahead and are thoughtful, high, and exceeding client expectations.
Develop and deliver sophisticated media investment strategies to clients, derivom industry insights and QA reporting.
Create media plans, assist in presentation material creation, and provide strategic guidance on reporting calls with clients.
Collaborate across agency disciplines to craft best-in-class, holistic omnichannel media strategies rooted in driving tangible business outcomr large brands.
Continue to establish internal policies and POVs on agency partnerships, the general digital media landscape, and current client business cases.
Provide thought leadership around how the unit of business should be run, in tandem with setting both internal and rnal expectations as to the realities of daily business execution.
Manage up to senior leadership corresponding the most crucial aspects of a client's business, keeping them abreast of any pertinent developments andurgent client needs.
Work to proactively bring new/emerging opportunities to clients, pushing the envelope of media excellence.
Forge new relationships with clients, and ultimately maintain accountr the well-being of the immediate team and the larger agency.
Work in conjunction with HR to teach, engage, and grow direct reports and provide a positive work environment.
You've Got:
A minimum 6 years of industry Importante empresa working in platform with a proven track record of executing sophisticated, large scale digital media programs that drove tangible business outcomes.
A proven track record of large-scale media buying proficiency across several buying/ biddable platforms with particular depth in tllowing:
Social:
Facebook/Instagram, Twitter, Snapchat, Pinterest, LinkedIn, TikTok
(AMS, DSP, AMG)
Programmatic Display/Video (DV360, The Trade Desk, AppNexus, etc.)
Any Additional Importante empresa in tllowing a plus
Importante empresa in managing performance marketing goals acroll-funnel activation setting
Fluency with analytics, attribution and measurement systems. Including but not limited to:
Google Analytics
MOAT/IAS/Double Verify
Nielsen/Millward Brown/Oracle Measurement
Ability to lead by example in terms of attention to detail, general work ethic, empathy and internal/rnal professionalism.
You lir today's digital & mobile consumer and is passionate about developing brand-specific strategies and constantly seeks out innovative partners/platforms to identify new opportunities.
An individual who demonstrates the ability to navigate a portfolio of brands within a larger conglomerate or business group, gain an understanding of their unique company architectures, to build and strengthen relationships with essential stakeholders
A person that is well versed in media who can utilize resources to help guide client's marketing goals in their respective markets (syndicated, proprietary, analyst data)
Understand and adopt new techniques and technologies that are relevar clients' media strategies (with a calm and cool demeanor!)