.The Sales Director formulates the strategy of the sales department within the OpCo strategy framework, and, after approval by the General Manager/Managing Director, implements it through effective design and management of the key areas of the department, in order to ensure a strong, innovative and well positioned and growing sales operation, which meets the (total) sales targets of the OpCo, and thereby contribute to the performance of the OpCo.The job is a member of the Management Team. A Sales Director is always a people manager (and can never be an individual contributor) and therefore is leading a team of commercial people (can be (technical) Sales Managers, Marketing, Communication and/or customer service) and is responsible for realizing the overall sales volume of the OpCo. Besides the focus on reaching commercial targets, the Sales Director coaches his/her team to reach their targets and establish (organic) growth.Job Description:Strategy: Formulates, together with the Marketing Manager, the commercial strategy, consistent with the business strategy of the OpCo, which after approval by the General Manager of the OpCo, results in short and (mid) long term plans for the Commercial Department and the framework for the key areas of the department.Business Year Planning: Sets up and implements year plan(s) for the key area(s) of the department, including budget(s), in line with the strategy of the OpCo, market developments and financial and other business objectives, in order to give guidance, after approval by the General Manager, for the activities of the department. Establish sales objectives by forecasting and developing annual sales quotas for regions and territories; projecting expected sales volume and profit for existing and new products.Sales: Develops and maintains an efficient sales (support) organization, according to the framework of the year plans, in order to obtain the quantitative and qualitative sales targets, and the sales activities anticipate the market developments. Provides on-the-ground support for sales associates as they generate leads and close new deals.Key Account Management: Ensures the development and execution of professional account management, and maintains personal relationships with key accounts, within the guidelines of the annual plans, resulting in optimization of customer/consumer relations and business opportunities, and a positive image of the OpCo in the market. Align product and service technical portfolio with the company global strategy.Sales Strategy: Plan, implement and monitor Sales Strategy Formulate sales strategy contributing to ensure products portfolio according targets and sales system; Organization of sales actions, publicity and participate in meetings and congresses in the sector