.**Values & Innovation**:At Under Armour, we are committed to empowering those who strive for more, and the company's values - Act Sustainably, Celebrate the Wins, Fight on Together, Love Athletes and Stand for Equality - serve as both a roadmap for our teams and the qualities expected of every teammate.Our Values define and unite us, the beliefs that are the red thread that connects everyone at Under Armour. Our values are rallying cries, reminding us why we're here, and fueling everything we do.Our pursuit of better begins with innovation and with our team's mission of being the best. With us, you get the freedom to go further - no matter your role. That means developing, delivering, and selling the state-of-the-art products and digital tools that make top performers even better.**Purpose of Role**:The District Manager is a key role in the Retail Leadership team. District Managers are responsible for driving the profitability in their district, territory, or area. This role works to meet sales targets and control operational expenses. As leader, this role coaches Store Managers in allocation of resources, inspires teammates in commercial goals and builds Brand equity during store visits and virtually.**Your Impact**:**Sales & Omni**- Establish and execute a comprehensive omni-channel strategic plan to achieve planned sales and KPIs- Analyze reporting and daily sales trends to make real-time strategic and tactical business decisions to drive results- Drive financial performance through consumer service, human resources, inventory control and store appearance**Brand Image & Customer Experience**- Model the Brand's Athlete service standards and selling behaviors for all retail store formats- Build loyalty through in-store experience, data capture, endless aisle, and other omni-channel solutions**Retail Operations**- Achieve forecasted Sales & Contribution Margin- Accountable for Service Culture, Customer Service, People, Product & Operations- Support New Store Opening; recruitment, on-boarding plans, training plans & load-in support- Collaborate with the Retail Operations Manager on the retail teammate training program/annual calendar and new technology control and implementations e.G