Job Responsibilities:Build and execute HTML emails for single send campaigns and automated programs.Plan, manage, and track email marketing campaigns from conception to execution with marketing team collaboration.Execute emails by intake of creative brief and turning it into a fully designed email layout optimized for the mobile experience and adhering to brand standards (some copywriting required).Advocate for email best practices to maximize deliverability, inbox placement, accessibility, and engagement.Segment subscriber lists to ensure targeted messaging and maximize campaign effectiveness to business goals.Utilize (and have proficiency in) best practice email design software, such as Adobe Creative Suite (Photoshop, Xd, Illustrator). Ability to resize images, create animated gifs, design within artboards, etc.Self-manage timelines and deliverables based on agreed-upon priorities.Consistently follow standardized processes for complete end-to-end testing for each email, including display testing and dynamic content (verifying creative/content versioning for different audiences).Integrate 1:1 personalization and data-driven dynamic content for segmented audiences, as needed.Minimum Qualifications:4-year degree in Marketing, Communications, Web design/Development, or other related areas of study, or equivalent work experience.Experience with Project Management software like Jira.Strong understanding of email marketing principles, including email design, copywriting, and segmentation.Strong organizational and time management skills, ability to work independently and as part of multiple teams.Excellent written and verbal communication and interpersonal skills.Proven track record of success in developing and executing email marketing campaigns that drive results.Demonstrated ability to think critically and strategically for a variety of use cases.2+ years of experience:Developing responsive, table-based HTML emails, without the assistance of drag-and-drop editors.Using enterprise-level email service providers (ESPs) or marketing automation platforms (MAPs) such as Marketo, Salesforce Marketing Cloud, Pardot, Eloqua, etc.Experience with personalization and data-driven dynamic content, particularly showing unique content to different audiences, with ESP templating languages, e.G. Liquid, AMPscript, Handlebars, etc.2+ years of experience in Salesforce Marketing Cloud (formerly ExactTarget) including AMPscript personalization and dynamic content.We offer:Internet supportMajor medical insurance15 days of Christmas bonus25% vacation bonusGrowth and career plan100% remote!Sueldo: $38,000 MXN Mensual Categoría: Mercadotecnia - Publicidad - Relaciones Públicas Subcategoría: Marketing digital Localidad: México Sector: Servicios Giro: Servicios de Outsourcing, Head Hunter y Consultoría en R.H. (Servicios) Tipo de contratación: Tiempo completo Número de oferta: 18973794#J-18808-Ljbffr