Email Marketing - Expert Mailing Platforms

Email Marketing - Expert Mailing PlatformsSermo is a global social platform for physicians that fosters impactful peer-to-peer collaboration and discussions through meaningful insights, data, and trends. It is a trusted global platform with over 800,000 fully verified and licensed physicians across 150 countries. The platform enables doctors to anonymously talk real-world medicine, review treatment options via our proprietary Drug Ratings platform, collectively solve patient cases and earn honorarium from surveys. Through Sermo's unique community, pharmaceutical and healthcare partners can drive physician awareness and gain deep understanding of brand perceptions to benefit the medical community at large.Responsibilities:Campaign Coordination: Collaborate with internal and external teams to conceptualize, build, and deploy email campaigns using Sermo's Email Service Provider (ESP).Performance Analysis: Proactively monitor and analyze email campaign results, database health, and industry trends. Provide regular reports and insights to stakeholders.Data-Driven Optimization: Utilize data insights to develop and implement recommendations for enhancing all aspects of email campaigns, including creative assets, internal templates, and testing strategies (e.G., A/B testing, subject line testing).Client Engagement Strategy: Partner with leadership to establish and optimize a best-in-class client engagement strategy. Tailor strategies to support Sermo's diverse product offerings and solutions.Cross-Functional Collaboration: Build strong relationships with cross-functional partners to address internal and external challenges. Provide support in problem-solving and workflow improvement initiatives.Subject Matter Expertise: Serve as the primary point of contact and subject matter expert on promotional email initiatives. Stay updated on industry best practices and emerging trends.#J-18808-Ljbffr