Email Marketing Specialist

**About Us**Grid Dynamics is a global digital engineering company that co-innovates with the most respected brands worldwide to solve complex problems, optimize business operations and better serve customers.
Driven by business impact and agility, we create innovative, end-to-end solutions in digital transformation.At Grid Dynamics, our mission is to make disruptive technologies accessible.
We bring deep expertise in emerging technology, top global engineering talent, lean software development practices, and high-performance product culture.- ****Responsibilities**:- Evaluate campaign performance and suggest techniques for improvements- CRM & Contact Management- Work closely with the marketing operations, lead gen, and design teams**Requirements**:- Knowledge of marketing tools, preferably with Pardot, Salesforce, Sales Navigator, Jira, Figma, Zoominfo- Strong copywriting skills- Proficiency in using CRM and Marketing Automation tools - Pardot, SFDC preferred - Marketo or Hubspot- Solid understanding of and experience working with lead management processes and B2B sales cycles related to marketing programs, activities, campaigns, etc.- Excellent English; written and verbal communication skills (B2+)- Data-Driven and with a strong sense of accountability.