.The Product Manager will be responsible for overseeing the entire product lifecycle of white goods, including market research, product definition, development, promotion, and profit management.Main Responsibilities:Market Research and Demand Analysis:- Conduct in-depth analysis of market trends, competitor products, and consumer needs to develop effective product strategies.- Collect customer feedback and conduct data analysis to continually improve existing products.Product Definition and Development:- Define product functions, specifications, and target markets based on market research findings.- Collaborate closely with the R&D team to drive new product development and ensure timely and high-quality launches.- Oversee the entire product development process, including writing requirement documents, creating roadmaps, and managing iterations.Product Launch and Promotion:- Develop and execute comprehensive product launch plans, coordinating with marketing, sales, and channel departments to achieve successful market entry.- Partner with the marketing team to create promotional and marketing strategies to boost brand and product visibility.Product Lifecycle Management:- Monitor product performance in the market, regularly analyzing data, and adjust product strategies accordingly.- Be accountable for product pricing, channel management, and promotion planning.- Coordinate with after-sales service and technical support teams to resolve product issues and enhance user satisfaction.Cross-Department Collaboration:- Act as a project leader, facilitating communication and collaboration among R&D, sales, supply chain, and manufacturing departments to ensure product projects meet their objectives.- Foster collaboration with both internal and external partners to ensure smooth transitions from development to market launch.Qualifications:Bachelor's degree or higher in Electronic Engineering, Marketing, Business Administration, or related fields, with preference for candidates with international product management experience.Over 5 years of experience in product management within the home appliance industry, specifically in white goods such as refrigerators, washing machines, or air conditioners.Fluency in English, enabling effective communication in an English-speaking environment.Familiarity with product development processes, project management, and cross-department collaboration.Strong market insight and data analysis skills, with the ability to write product requirement documents and market analysis reports.Excellent communication and coordination skills, with a strong team-oriented mindset and the ability to mobilize resources to guarantee project success.Innovative thinking and strategic vision, allowing for quick adaptation to market changes and adjustments to product strategies.Ability to handle work pressure and possess strong time management skills.This role offers an exciting challenge and opportunities for innovation and collaboration