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**Minimum qualifications**:- Bachelor's degree or equivalent practical experience.- 4 years of experience in marketing, growth marketing, or related functions.- 2 years of experience in consumer growth across marketing or product using insights to inform growth strategy, roadmaps, prioritization, etc.- Experience managing cross-functional or cross-team projects.- Ability to communicate in Spanish and English fluently to support client relationship management in this region.
**Preferred qualifications**:- Experience with lifecycle marketing or personalization strategies to engage target audiences.- Familiarity with SQL and experience with database management.- Effective communication skills and ability to drive discussions and presentations across multiple levels of the organization.- Strong process and project management skills with the ability to set goals, maintain a growth tracker and systematically prioritize growth initiatives.- Strong structured thinking and business judgment.About the jobStrategy Operations (SO) professionals in Google's Marketing organization provide business critical insights and analytics, ensure cross-functional alignment of goals and execution, and help teams drive strategic partnerships and new initiatives forward.
Whether you are embedded within a specific marketing team to use insights to enable better marketing decisions or the global SO function to equip the organization to succeed at scale, you will engage with Google leadership in order to establish Marketing's strategic direction.
You will manage planning and operational processes and work cross-functionally with key partners across Marketing, Product, Finance and Engineering to solve our toughest challenges, advocate for high-priority projects, and drive greater operational excellence within Marketing.To be successful in this role, you have a hypothesis-driven approach to problem solving, effective quantitative and communication skills, and the ability to take on broad-reaching and ambiguous questions while working collaboratively and cross-functionally with Googlers of all levels.The Growth team focuses on strategies and tactics across the entire user funnel to acquire and retain users.
In this role, you will be responsible for shaping and executing retention growth strategies for YouTube's creator ecosystem, with a focus on creator engagement.
You will work closely with peers in Marketing and cross-functional stakeholders in Data Science, Product Management, and Engineering.With the existing viewership of YouTube, you'll find a huge opportunity to reach users in the right context with the right message on our platform while also ensuring strategic direction and learnings are integrated into off-platform channels.Know the user.
Know the magic.
Connect the two.
At its core, marketing at Google starts with technology and ends with the user, bringing both together in unconventional ways