.**About Fella Health**:**Fella Health** helps middle-aged men live 10 years longer.**We are the telemedicine clinic for bigger guys, worldwide. We use medical weight loss treatment to solve our fellas' most pressing healthcare need, then remain a fella's core healthcare provider for the rest of their life - focused on men's health, longevity, mental health, and primary care.We will have served 1 million fellas by the end of 2026, and 10 million fellas by the end of 2028.Our mission is to solve male obesity worldwide, by accelerating the take-up of GLP-1s in middle-aged men. From this, we'll become the world's leading men's health brand.**We've grown > 95x since Sept 2022 (currently growing > 30% MoM) and are strongly cashflow positive**. We have expanded our state coverage to > 95% of US population, have started to expand our clinical protocol beyond weight (e.G. testosterone), and are eyeing up international expansion.We're still a young startup and are moving quickly. We have a **long** way to go. This is still Day 1.We're backed by top healthcare & consumer investors:- Y Combinator- Global Founders Capital — backed Facebook, Slack, LinkedIn, Revolut, Rocket Internet- AngelList Early Stage Fund (backed by Naval Ravikant)- BrandProject (venture-builder behind 2 unicorns)- The founders of Indeed, Curative (unicorn), Alan (unicorn), Kaia Health (> $300mil valuation), Vouch Insurance (> $500mil valuation), Not Boring (Packy McCormick)**The opportunity as **Head of Creative**:Fella Health is building a world-class team.As the Head of Creative at Fella Health, you'll work closely with our Head of Growth and CEO to develop and execute a winning creative strategy for our direct-to-consumer video ads on Facebook, Instagram and other channels.You'll start by auditing our current video ad assets and performance, identifying opportunities to improve our creative approach and develop new concepts that resonate with our target audience and drive conversions. You'll bring your expertise in crafting high-impact DTC video ads to set the vision and lead the execution of breakthrough creative across our key social media platforms.Your initial focus will be on creating and optimizing video ads that deliver strong ROAS and scale efficiently. Over time, you'll expand our video creative capabilities to new formats and channels, always pushing the boundaries of performance-driven creativity.A key part of your role will be building and leading an in-house video creative team. You'll use your experience in assembling and managing high-performing teams to develop our internal capabilities and reduce reliance on external agencies. This includes hiring top talent, establishing efficient workflows, and fostering a culture of innovation and data-driven optimization