.Job Title: Head of MarketingSalary: CompetitiveLocation: Mexico City, MexicoContract: Permanent, Full time, HybridDo you have a proven track record in B2B and B2C marketing? Lead with us and drive change in the education space!We are Cambridge University Press & Assessment, a world-leading academic publisher and assessment organisation and a proud part of the University of Cambridge.About The RoleAs Head of Marketing, Mexico, you will lead Cambridge's marketing strategy across the branch, representing one of the world's most respected educational brands. With a focus on innovation and strategic oversight, you'll be at the forefront of enhancing brand visibility, engaging diverse audiences, and driving growth across key segments. Your role will guide local marketing efforts, developing creative initiatives that support our mission to enable access to quality education.In this role, you'll define and implement Cambridge's marketing and media strategy across various educational segments, from Pre-Primary to Adults and Exams. This includes:Spearheading innovation by crafting a marketing strategy that maximizes brand impact and Return on Marketing Investment (ROMI).Overseeing annual marketing planning and PR strategies that align with business priorities.Managing market research initiatives to drive data-informed decision-making.Leading a multidisciplinary team to support and enhance sales efforts within the territory.You'll collaborate closely with internal teams and external partners, leveraging insights to drive impactful marketing campaigns. Your leadership will play a critical role in positioning Cambridge as a trusted educational partner in Mexico.About YouYou are an experienced marketing leader with substantial expertise in advertising, public relations, and media strategy. You'll bring:A degree in marketing, business, or equivalent experience, with a strong background in B2B and B2C environments.A solid understanding of the ELT market in Mexico and a passion for the education sector.Exceptional strategic and creative thinking, coupled with a talent for analysing data to shape effective campaigns.Outstanding interpersonal skills and the ability to collaborate at both regional and global levels.Proven experience in managing and inspiring teams, fostering collaboration, and negotiating with diverse partners.If you're an innovative, driven marketing professional with a dedication to advancing education through meaningful campaigns, this role could be your next step!Rewards and benefitsWe will support you to be at your best in work and to live well outside of it