.Join our Marketing team at Helen of Troy and make an immediate impact on our trusted brands: OXO, Hydro Flask, Osprey, Honeywell, PUR, Braun, Vicks, Hot Tools, Drybar, Curlsmith, and Revlon. Together, we build innovative and useful products that elevate people's lives everywhere every day.Look around your home, and you'll find us everywhere, in your kitchen, living room, bedroom, and bathroom. We are already making your everyday lives better. We are powered by knowledgeable, enthusiastic, and forward-thinking people committed to developing a culture of inclusion. Whether you are just starting your career or in need of a challenge, we recognize, develop, and empower talent!Position: Latin America - Brand AssistantDepartment: MarketingHybrid Schedule: Helen of Troy associates enjoy the advantages and flexibility of a hybrid working model, allowing for in office 3 days minimum, and remote 2 days. Any changes to this working model would be communicated accordingly.What you will be doing:Responsible for handling the day-to-day execution and communication of physical and digital brand marketing strategies for the Beauty brands.- Monthly calendars of social media.- Follow-up to the monthly SM reports and review digital investments.- Influencers and media plans to support the launching of new products in LATAM.- Follow-up to the monthly PR reports and review investments.- Develop annual marketing plans in conjunction with sales team input to support initiatives in the must win clients.- Gathers and presents internal and market research data to support marketing plan development.- Collaborates with internal team to brainstorm all elements of the marketing plan.- Monitors driven activity and industry trends and offers insights to support business objectives.- Analysis of the Mexican market and competition for sales (twice a year).- Dominance of OBI and competitive analysis (reporting of net sales).- Working closely with the US team to implement strategies and plans for appliances in LATAM.- Participate in the NPD process from concept inception through market introduction and local initiatives to drain inventories.- New Item Set up and follow-up of the creation of new codes in oracle system for LATAM.- Monitoring and coordination for the development of new products in LATAM.- Contact with sourcing team in China for the process of development of the new products, approval of the samples and costs.- Artwork development of new projects in LATAM - forefront with the US team.- Providing materials on time for LATAM to ensure the placement of the new sku's: pricing, updated sell sheets, delivery of samples, banners, instore materials, artworks, planograms).- Translations of sales materials and assets