Netflix is one of the world's leading entertainment services, with 283 million paid memberships in over 190 countries enjoying TV series, films and games across a wide variety of genres and languages. Members can play, pause and resume watching as much as they want, anytime, anywhere, and can change their plans at any time.
Creative Marketing Manager, Mexico & Colombia
|THE OPPORTUNITY
It's an exciting time to join Netflix as we continue shaping the future of global entertainment. With over 220 million streaming members in more than 190 countries, our approach to marketing is to defy convention and break new ground through innovative, culturally relevant, and breakthrough campaigns.
|THE CREATIVE MARKETING TEAM
Creative Marketing is responsible for building title-level brands and creative for our slate of locally produced series and films. We work closely with content, show/film productions, talent, photographers, directors, and creative agencies to develop world-class creative assets that fuel our marketing efforts.
|THE ROLE
The Creative Marketing Manager will be part of the Netflix Marketing team based in our Mexico City office. This team leads the development of marketing assets for a selection of our Mexican and Colombian series and films. This role involves working on the creative concept, positioning, and visual identity of our shows. You will be the creative decision-maker responsible for the branding of our locally produced titles.
The job requires close collaboration with various internal departments—PR, Content, Product, Consumer Insights, Production, and Social—and external partners, including showrunners, filmmakers, talent, production houses, and creative agencies.
Key Responsibilities
Develop the marketing positioning for a selection of our Mexican and Colombian series and films, creating exceptional and highly crafted creative assets to promote these shows to diverse audiences.
Manage the creation of promotional AV and artwork for these shows, including title teasers, trailers, logos, and key visuals.
Constantly nurture and grow a network of agencies and partners with a focus on creative excellence.
Brief agencies, editors, photographers, and designers to deliver stunning creative materials that communicate the positioning of our shows.
Collaborate with a team of producers responsible for managing shoots, production, adaptations, localization, and delivery of promotional materials.
Build and maintain trusted partnerships with showrunners, production houses, and internal content executives.
Act as an internal ambassador for our Mexican and Colombian series and films, keeping informed and sharing relevant updates with various internal teams.
Organize scope, budget, and campaign resources in a fast-changing dynamic environment.
Experience & Skills
Over 8 years of marketing, strategic planning, or creative experience, preferably at an entertainment company, creative agency, or content production house.
Proven track record of delivering high-profile assets with exceptional craft and design.
Outstanding verbal and written communication and interpersonal skills.
Experience working with a diverse range of creative partners—agencies, photographers, filmmakers, etc.
Experience managing a high volume of projects in parallel while collaborating with diverse, geographically dispersed teams.
Relevant knowledge to guide external and internal partners in the production of video, artwork, digital, and social asset types while understanding the fundamentals of production, localization, budgeting, and project management.
Proficiency in English and Spanish is required for this role.
Personality Attributes
SeeWho We Areand what ourCultureis like.
You are a proactive self-starter who does not need to be told what to do. You are resourceful and willing to find solutions to any challenge. You are not afraid to get your hands dirty.
You are passionate about series and films and committed to creative excellence.
You are a natural communicator, an excellent listener, and articulate in expressing ideas clearly.
You are an inspiring leader capable of moderating creative discussions in large forums.
You are seriously committed to inclusion and diversity.
You are curious, open-minded, and eager to learn new things.
You are an empathetic team player, committed to collaboration and open to feedback that leaves your ego at the door.
You thrive in a fast-paced and demanding environment and demonstrate strong judgment in decision-making.
You are proactive and adaptable to changes.
Inclusionis a Netflix value and we strive to host a meaningful interview experience for all candidates. If you want anaccommodation/adjustmentfor a disability or any other reason during the hiring process, please send a request to your recruiting partner.
We are an equal-opportunity employer and celebrate diversity, recognizing that diversitybuilds stronger teams. We approach diversity and inclusion seriously and thoughtfully. We do not discriminate on the basis of race, religion, color, ancestry, national origin, caste, sex, sexual orientation, gender, gender identity or expression, age, disability, medical condition, pregnancy, genetic makeup, marital status, or military service.