Manager, Web Conversion & Optimization

Detalles de la oferta

.Welcome to Warner Bros. Discovery… the stuff dreams are made of.Who We Are… When we say, "the stuff dreams are made of," we're not just referring to the world of wizards, dragons and superheroes, or even to the wonders of Planet Earth. Behind WBD's vast portfolio of iconic content and beloved brands, are the storytellers bringing our characters to life, the creators bringing them to your living rooms and the dreamers creating what's next…From brilliant creatives, to technology trailblazers, across the globe, WBD offers career defining opportunities, thoughtfully curated benefits, and the tools to explore and grow into your best selves. Here you are supported, here you are celebrated, here you can thrive.The JobThe Manager of Web Conversion & Optimization will support HBO Max LATAM growth ambitions by driving conversion rate optimization across all touchpoints within the service. In this role, the Manager will be responsible for running A/B tests across the products and optimize the overall website based on key learnings. He/She will be at the forefront of driving best-in-class User Experience (UX) by focusing on analyzing the behavior of website visitors and discovering trends. This is a highly collaborative role that will partner across multiple groups within HBO Max Latam.The DailyRecommend landing page optimization strategies on the DTC website.Implement and coordinate A/B testing efforts for the DTC website.Understand user behaviors through the website and apps in order to identify key areas for conversion improvement.Advise on user interface (UI) design principles that increase conversion.Work with designers and developers to create a coherent testing approach.Develop tools and dashboards that help monitor and drive UX principles.Report and present conversion performance improvement and ROI to key stakeholders.Collaborate and coordinate with other CRO professionals across the organization.Support the Acquisition Marketing and the Product teams towards their optimization efforts.The EssentialsBachelor's degree and/or relevant experience; MBA a plus.5-8years of experience in customer journeys, conversion optimization and analytics.Experience in running CRO projects within larger or complex organizations.Have the ability to translate results into business impact and present the findings efficiently within the organization.A strong passion for problem solving and innovation.Experience in performing A/B/MVT testing and usability tests.Certified Google Analytics.Advanced Excel/Sheets skills are essential, Macros & SQL capabilities are a plus.Experience working in a highly fast-paced environment, being accountable and learning from mistakes.Fluency in English and Spanish required.The PerksPaid time off every year to volunteer.Access to well-being tools, resources, and freebies.Access to in-house learning and development resources


Salario Nominal: A convenir

Fuente: Jobtome_Ppc

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