Marketing Digital Specialist

The role of a Marketing Digital specialist is to support OEM german digital transformation team. The main missions of the role are to:- Research advertising trends- Research competitors' pricing and products- Decide on appropriate placement of ads- Determine what content will reach customers- Develop projects to create content- Publish digital marketing content online- Measure digital traffic- Monitor social media and Google Analytics- Optimize paid advertising campaigns using SEO and other tools- Report on the growth and analytics of campaigns to stakeholders- Scale campaigns to maximize ROI- Monitor project status and budget- Conduct market research to inform campaigns- Brainstorm and implement experiments and conversion testWelcome home!