.As the Marketing Manager, you will be responsible for overseeing the entire marketing department of WE (Wagento &Eway's), which includes Wagento & eWay Corp., and our clients. Your primary responsibility will be to coordinate digital marketing strategies, assess and update Wagento's our marketing plan.Additionally, you will be responsible for supervising Partnership & Events, playing a vital role in revenue growth, and your position will require a professional, energetic attitude. As an important contributor to the Strategic Business Development team, you will work closely with Sales to handle the channel pipeline and go-to-market activities that bring new clients to Wagento.WE (Wagento & Eway), is a software development company that offers 360° digital solutions to solve the toughest business challenges, including web design, UX/UI, website development, mobile app development, customer software development, managed cloud hosting, and cloud migration. We are proud to be an Adobe Commerce (Magento) Solutions Partner, BigCommerce Golden partner, VTEX partner, AWS (Amazon Web Services) Consulting Partner, and a Microsoft Cloud Solution provider. With a growing list of clients and team members throughout the world, WE offers a fantastic opportunity for ambitious, career-minded, team players who are passionate about digital marketing.**Managerial**:- Reports to CEO and President.- Works with the designers, Project Managers & Operation department.**Requirements & Responsibilities**- Lead the development and execution of marketing strategies and products for the organization.- Collaborate with the CEO and leadership team to align recommendations for the Marketing Plan.- Provide guidance to the Marketing & Desing team and oversee the daily workflow of the department.- Coordinate marketing projects from start to finish, ensuring on-time delivery, within budget, and meeting desired outcomes.- Evaluate, manage, and control the performance of all marketing campaigns, assessing ROI and KPIs.- Oversee new and ongoing marketing and advertising activities, motivating the target audience to "take action."- Conduct comprehensive market research, analyze consumer behavior, and research demand for our services and products.- Monitor market trends, research consumer markets, and competitors' activities to stay informed of industry developments.- Develop brand awareness and positioning, both internally and externally.- Analyze brand positioning and consumer insights, translating them into plans and go-to-market strategies to help generate revenue.- Identify new market segments that will benefit from the company's products and identify potential clients.- Ensure all marketing assets are on-brand and aligned with the global business strategy.- Analyze target market information to identify and recommend effective marketing approaches.- Direct and implement the organization's advertising and promotional strategies
