Marketing Manager- Gerente De Mercadotecnia

Assists in establishing strategic marketing plans to achieve corporate objectives for products and services.
- Develops and executes marketing programs to achieve stated objectives regarding revenue, profitability, and market share.
- Helps manage marketing budget.
- Plans and oversees execution of promotional activities including print, electronic media, trade show, direct mail, point-of-purchase displays, and signage.
- Manages development, production, and distribution of promotional and collateral materials to support sales and marketing programs.
- Analyzes marketing programs and adjusts strategy and tactics to increase effectiveness.
- Plans and conducts market research to identify opportunities for increased sales.
- Reviews analysis of marketing surveys on current and new product concepts in order to recommend future product development.
- Plans, promotes, and executes sales meetings and community and goodwill events.
- Helps establish and maintain consistent corporate image throughout product lines, promotional materials, and events.