.About the companyFounded in Hong Kong in 2013, Lalamove is a leading global on-demand delivery platform with millions of delivery partners serving millions of orders every day.
We are revolutionizing the logistics industry by directly connecting customers and drivers through our technology.
With 1600+ employees spread across SEA and LATAM, our company has reached unicorn status in 2018, is well funded by prominent VCs and has kept growing at tremendous speed since.
At Lalamove, we are characterized by living our values: passion, humility, resilience, and execution.
If you are an experienced, self-motivated, and innovative marketer or growth manager:We are seeking you, a high-caliber Marketing Manager based in Mexico City, Iztacalco.What we offer:Salary: Range salary to negotiate around 80k gross monthly salary.Benefits:Vacation: 17 days the first year12 days of HO per yearChristmas bonus: 15 daysVacation bonus: 25%Food vouchers: $3,000 per monthTransportation allowance: $500 monthlyMajor medical insuranceResponsibilities:The incumbent will be responsible for all aspects of marketing for awareness creation, customer acquisition, growth, and retention.
As part of the Lalamove Mexico team, you will be leading the local marketing team and collaborating closely with local and regional stakeholders to achieve marketing excellence for Mexico.Responsible for the marketing success in Mexico across full funnels.Develop and implement local marketing plans to drive awareness, customer acquisition, growth, and retention, ultimately to achieve marketing KPIs such as user base growth and conversion rate.Manage internal and external resources to ensure marketing & PR campaigns are rolled out as planned.Drive channel performance optimization of Facebook Ads, Google Ads, and network campaigns.Derive actionable insights from marketing and product data and take prompt actions in optimization growth hacking through constant testing to uncover new marketing opportunities.Oversee and grow the marketing team department, constantly identifying revenue and partnership opportunities.Collaborate with other local and HQ teams such as HQ Marketing, Business Development, Platform Operations, Driver Operations, Product & Tech, Corporate Solution, or any other appropriate functions as required.Requirements:Willing to work from Monday to Friday in our offices located in Iztacalco [5 min from metro agricola oriental].5+ years of working experience and a proven track record of success.Prior experience in a marketing-related role in Tech/Logistics is a plus.Data-driven with proven experience deriving marketing opportunities and strategy through data analysis and working in an ROI-driven organization.Proficient with marketing technology tools and able to turn marketing data into actionable insights.Previous experience in acquisition, digital and offline marketing, CRM, or other growth marketing-related roles would be a plus