Marketing Specialist Ii

Job Duties:

- Identify opportunities to automate and improve marketing communications.
- Manage A/B and Multivariate Testing and produce recommendations and findings.
- Manage database - maintenance, list imports, and list management.
- Take ownership of building and managing all marketing automation programs.
- Benchmark performance against industry and ADI Global standards.
- Other related ad hoc duties as assigned.

YOU MUST HAVE:

- Bachelor's degree in marketing or related field.
- 3+ years of experience in Digital Marketing.
- Proficiency in marketing automation platform including Marketo (or other similar software) and/or Salesforce.

WE VALUE:

- Excellent communication, organizational and writing skills.
- Ability to manage multiple priorities and demanding timeframes.
- Must be highly organized and detail oriented.
- Able to work independently with mínimal direction while staying on task.
- Follows through with tasks to their completion.
- Solid business sense balanced with technical aptitude.
- Strong communication skills.
- Must be able to work independently and as a team member.
- Ability to prioritize and be flexible in a fast-paced environment.
- Experience with report creation and data analysis
- Understanding of Content Marketing and Social Media Marketing.

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