We are seeking a dynamic and experienced Marketing, Digital Production, and Social Media Lead to spearhead our marketing efforts for our brands in Mexico: MTV, Comedy Central, and Paramount Network.
**Key Responsibilities**:
- ** Brand Strategy**: Develop and implement strategic marketing plans for MTV, Comedy Central, and Paramount Network, ensuring alignment with the company's broader goals in the Latin America North Cone region.
- ** Digital Production**: Oversee the creation and production of digital content that resonates with the local audience, while maintaining brand consistency and meeting high-quality standards.
- ** Social Media Management**: Lead and manage social media strategies across multiple platforms, including content creation, community management, and analytics, to drive audience engagement and growth.
- ** Team Leadership**: Manage and mentor a team of marketing, digital, and social media professionals, providing guidance and support to achieve departmental goals.
- ** Budget Management**: Develop and oversee budgets for marketing, digital, and social media campaigns, ensuring optimal resource allocation to maximize ROI.
- ** Partnership Collaboration**: Collaborate with internal teams, external partners, agencies, and influencers to execute effective marketing campaigns and promotions.
- ** Audience Insights**: Leverage data and analytics to understand audience behavior and preferences, adjusting strategies as needed to enhance performance.
- ** Reporting**: Regularly report on campaign performance and metrics to senior management, highlighting successes and identifying areas for improvement.
**Qualifications**:
- Proven experience in marketing, digital production, and social media management, preferably within the media or entertainment industry.
- Strong leadership skills with experience managing cross-functional teams.
- Excellent understanding of digital content creation and social media trends.
- Ability to develop and execute strategic marketing plans.
Paramount Global (NASDAQ: PARA, PARAA) is a leading global media and entertainment company that creates premium content and experiences for audiences worldwide. Driven by iconic studios, networks and streaming services, Paramount's portfolio of consumer brands includes CBS, Showtime Networks, Paramount Pictures, Nickelodeon, MTV, Comedy Central, BET, Paramount+, Pluto TV and Simon & Schuster, among others. Paramount delivers the largest share of the U.S. television audience and boasts one of the industry's most important and extensive libraries of TV and film titles. In addition to offering innovative streaming services and digital video products, the company provides powerful capabilities in production, distribution and advertising solutions.
Paramount is an equal opportunity employer (EOE) including disability/vet.
At Paramount, the spirit of inclusion feeds into everything that we do, on-screen and off. From the programming and movies we create to employee benefits/programs and social impact outreach initiatives, we believe that opportunity, access, resources and rewards should be available to and for the benefit of all. Paramount is proud to be an equal opportunity workplace and is an affirmative action employer. We are committed to equal employment opportunity regardless of race, color, ethnicity, ancestry, religion, creed, sex, national origin, sexual orientation, age, citizenship status, marital status, disability, gender identity, gender expression, and Veteran status.