.**Company Description**:- At Jellyfish, we believe in the power of diverse perspectives and inclusive collaboration. We welcome individuals who excel in collaborative, varied teams and value the unique contributions that each person brings to the table._Jellyfish is a unique fusion of tech enthusiasts, creative minds, and data experts, all united to empower brands in their digital journey. Our passion for innovation and commitment to embracing diverse perspectives are at the heart of what we do. We excel at challenging the status quo, reinventing marketing norms, and crafting influential stories that resonate with global audiences. Join us in shaping a future where business growth and personal fulfilment go hand in hand.The Media Planner provides digital media recommendations and problem solving to clients both internal and external, prepares and implements media plans and other deliverables.- Strategy Development: work with the team to identify strategies and approach across multiple digital channels (display, search, social, video)- Utilize attribution, media mix modeling and planning tools (Google Attribution 360, Nielsen, Neustar, etc.) to pull audience consumption, competitive reports and forecast effective target goals.- Develop digitally neutral media plans, flighting recommendations and forecast attributable performance across all channels and campaigns.- Plan Development: compile plan specifics, assign budgets, run reach and frequency reports, accurately finalize all client-facing documents.- Manage client budgets, investments, and purchase authorization process.- Work with wider planning and analytics team to generate insightful campaign reports with optimization recommendations while media is live.- Work with cross functional teams (Paid Search, Display, Analytics, etc.) to manage processes- Strong knowledge and understanding of campaign performance measurement and demonstrate how to optimize different KPIs depending on client objectives and consistently deliver strong results through testing and ongoing optimization.- Proactively monitor digital landscape and identify trends/partners for upcoming campaigns.**Qualifications**- Demonstrate experience having worked on advanced or large scale media campaigns within an agency or client environment- Strong understanding of attribution or quantitative skills- Experience with interactive research tools (i.E. ComScore, Pathmatics, et al)- Knowledge and passion for all things Digital Media; SEM, SEO, Display, Analytics, etc
