Media Planning Analyst

Detalles de la oferta

**Job Description: Media Planning Analyst****Role summary**:The Media Planning Analyst´s main responsibility will be to promote SPT's linear programming by strategically scheduling on-air promos and secondary elements in the commercial breaks, driving viewers to watch our channels. The Analyst works closely with Traffic, Operations, On Air Creative, Post-Production and Media Planning Manager to build integrated campaigns to support premieres, ongoing programs, and special events.**Core Responsibilities**:- The Media Planning Analyst will strategically schedule PROMOS, SHORT FORMATS & SECONDARY ELEMENTS to promote our series and films on SONY, AXN and Sony Movies channel.- For this role you must familiarize yourself with "GRIPIT" - optimization software - used to plan, update inventory, close logs and ensure that the priorities and GRP goals of each on-air campaign are being achieved.- Monitor the reach and frequency goals of each campaign - Advance Reach and Frequency Report.- Verify that all information for the placement of promos is correctly assigned, including but not limited to; start date, end date, length, feeds, promo type, etc.- Provide reports from different media software's.- Review the promotional campaigns inventory and On-Air Creative deadlines to ensure they align with the requirements for supporting campaigns and special events.- Maintain, monitor, and send promo house numbers from Promo Portal to Vision. Ensure that usage dates, changes, deliveries, and applicable feed information is correct.- Provide input to Media Planning Manager regarding the development of needed promotional elements (i.E., spot lengths, tracks & campaign adjustments).- Report any differences between planned and aired - Post Run Reconciliation.- Responsible for setting up the appropriate rules for each promo available in GripIt!- Update the inventory of promotions and interstitials on a weekly basis.- Responsible to cover co-worker logs and planning in the event of absences or vacation.**Preferred Education**:- BA or BS degree in Communication, Administration, Marketing or related area; **Knowledge**:- Languages: Advanced / Fluent in English.**Requirements**:- Minimum of 2 years of experience in Media Planning, TV Broadcast or Advertising agencies- Knowledge of GripIt is a plus**Skills**:- Organizational skills: Detail oriented and good organizational and operational skills.- Work under pressure: Ability to multi-task and work well under deadline-based pressures; must keep up with established routines, changing environments and strict deadlines.- Communication skills, effective communication, assertiveness, active listening, empathetic.- Team player: Strong team orientation and interpersonal skills.LI-NT1nullnull


Salario Nominal: A convenir

Fuente: Jobtome_Ppc

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