Founded in 2012, ByteDance's mission is to inspire creativity and enrich life. With a suite of more than a dozen products, including TikTok, Helo, and Resso, as well as platforms specific to the China market, including Toutiao, Douyin, and Xigua, ByteDance has made it easier and more fun for people to connect with, consume, and create content.
Why Join Us
Creation is the core of ByteDance's purpose. Our products are built to help imaginations thrive. This is doubly true of the teams that make our innovations possible.
Together, we inspire creativity and enrich life - a mission we aim towards achieving every day.
To us, every challenge, no matter how ambiguous, is an opportunity; to learn, to innovate, and to grow as one team. Status quo? Never. Courage? Always.
At ByteDance, we create together and grow together. That's how we drive impact - for ourselves, our company, and the users we serve.
Join us.
About the Team
This position is going to work alongside Music Promotion and Programming Manager in the Artist Services team in Brazil, helping to develop and executing in-app resource planning, increasing music consumption and artists' presence on TikTok.
**Responsibilities**:
1. Lead on the planning & execution for TikTok's music promotion & programming in Spanish LATAM.
2. Collaborate closely with the Artist Services (Music) team to develop in-app resource strategies, focusing on increasing the consumption of music content on the platform.
3. Plan and execute promotion efforts for artist centric and music campaigns in TikTok.
4. Manage the TikTok Sound Page, including curation of specific playlists and music promotion.
5. Be responsible for the scouting of music trends and programming efforts to elevate viral tracks inside TikTok.
6. Plan and execute music promotion in paid campaigns, including creator marketing.
Minimum Qualifications
- Fluent in English and Spanish
- 5 years experience in music-related roles, comprehensive understanding of the music industry and the artist position, with a focus on trending genres and artists in the Spanish & Latin music scene.
- Experience with music promotion and media buy. - creator marketing
- Advanced thinking. Good understanding of the social media environment, able to follow new trends and also identify potential new ones.
- Nose for new artists and potential new hits.
- Strong organizational analytical, strategic thinking skills and the capacity to collaborate cross functions.
- Experience working with international partners in different time zones
- Experience working in a fast-changing, hands-on work environment
Preferred Qualifications
- Experience in music-related roles - digital preferred
ByteDance is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At ByteDance, our mission is to inspire creativity and enrich life. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.
