New Story | Integrated Marketing Manager

ABOUT THE ROLEAt New Story, we pioneer solutions to end the global housing crisis by empowering families to become land and homeowners in thriving communities.We're seeking a passionate, organized, and creative Marketing Manager to join our team in Mexico. This role offers a unique chance to make a significant impact on our mission while leveraging your extensive marketing experience in a purpose-driven environment.WHAT YOU'LL DOStrategic Campaign Development and ExecutionCraft and implement comprehensive, integrated marketing campaigns that resonate with our diverse audiences, including families in our program, developers, and municipalities.Localize campaigns to ensure cultural relevance and maximum impact in the Mexican market.Manage the work of external vendors when necessary.Multi-Channel ManagementOversee and optimize our digital presence across various platforms, including social media, website, email, and digital PR.Curate engaging content that tells our story and showcases our impact, leveraging video to engage audiences.Plan and execute impactful events that bring our mission to life.Develop sales and partner tools that support a cohesive representation of our solutions.Brand GuardianshipEnsure consistency in brand messaging, visual identity, and tone of voice across all touchpoints, working in collaboration with our brand lead in the U.S. and a designer in Mexico.Collaborate with designers and writers to create compelling marketing materials that align with our brand guidelines.Cross-Functional Collaboration#J-18808-Ljbffr