.Company OverviewDiDi Global Inc. is the world's leading mobility technology platform. It offers a wide range of app-based services across markets including Asia-Pacific, Latin America and Africa, including ride hailing, taxi hailing, chauffeur, hitch and other forms of shared mobility as well as auto solutions, food delivery, intra-city freight, and financial services.DiDi provides car owners, drivers, and delivery partners with flexible work and income opportunities. It is committed to collaborating with policymakers, the taxi industry, the automobile industry and the communities to solve the world's transportation, environmental and employment challenges through the use of AI technology and localized smart transportation innovations. DiDi strives to create better life experiences and greater social value, by building a safe, inclusive and sustainable transportation and local services ecosystem for cities of the future.Team OverviewWe're on the lookout for a creative, analytical and motivated person who wants to begin a career in the Marketing team, by joining us as a Passenger Marketing Intern for our Spanish-Speaking-LATAM business. You will join our marketing department at an exciting time. The company is growing rapidly and much of this growth is being driven by our marketing activity.You will be reporting to the Passenger Marketing Lead and will be providing vital support in Marketing Analytics, Reporting, Campaign Optimization, Launch of new cities and projects and social media campaigns coordination. You should be naturally creative but also be driven by data-facts, trends, and objectives to contribute in the execution of the different campaigns and initiatives.Role ResponsibilitiesYour ResponsibilitiesCoordinate with several stakeholders in the Rides Business for the implementation of different campaigns, initiatives and communications to foster acquisition, engagement, and/or retention of passengers.Data analysis for channel performance, campaign monitoring, result presentations & administrative processes support.Remain fully informed on market trends, other parties researches and implement best practices.Deep dive in customer service interactions to identify qualitative insights and improvement opportunities across our SSL markets.Monitor key acquisition metrics during new launches.Support relevant market research and A/B tests to identify insights.Manage communication with social media & influencers team and agency to develop and implement relevant campaigns for each country.Role QualificationsSuccessful ApplicantCandidate should be based in CDMX and have at least 12 months before graduating.Students of bachelor's degree (Marketing, Business Administration, Communication management, International Business, Operations Management or related Education Entrepreneur Business Intelligence).Fluent English and Spanish.Strong analytical and critical thinking skills and strong attention to detail