.Description The Digital Marketing Intern is responsible for the development and execution of marketing communications and digital content that supports the objectives of the Franklin Electric brands. This includes email marketing, social media, search engine optimization (SEO), and digital advertising efforts. This position reports to the graphic designer and will be responsible for planning, creating, and executing digital marketing programs and communications that focus on brand awareness, lead generation, and support the customer journey. Key ResponsibilitiesLiaise with the marketing strategists, graphic designer, marketing coordinator, sales, and product management teams to ensure brand consistency across all channels.Plan, execute, optimize, and measure email campaigns. Maintain and create engaging content with a confident online brand voice through social media channels including Facebook, LinkedIn, and YouTube across product brands.Monitor and measure campaign success across digital tactics – providing monthly reporting and recommendations for continuous improvement.Perform ad copywriting and content creation to support online marketing campaigns.Collaborate with internal teams to create landing pages and optimize user experience.Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touchpoints, including webpage, FE Case, FE Select, etc.Strategize, plan, and execute SEO, pay-per-click, and display advertising campaigns.Participate actively in the content development for new websites and for e-commerce.Update and create posts in our new section at the web page.Skills, Knowledge and ExpertiseCurrently studying marketing, business communications, public relations, or a related field (preferred).English proficiency.Deals with problems involving several known variables in situations of routine nature.Frequently makes decisions of both minor and major importance, which may affect the work operations of other employees and/or clientele to a moderate degree.Completes some moderately repetitive tasks.Demonstrates excellent written and verbal communication skills.Demonstrates strong project management skills in order to meet multiple deadlines; strong analytical, organizational, and time management skills, as well as excellent interpersonal skills.Works independently and collaboratively within a fast-paced, dynamic, team-oriented environment.Flexibility to adapt to new projects. About Franklin Electric Franklin Electric is a global leader in water and energy systems, committed to continuous improvement and innovation to meet the diverse needs of our customers. Our founders in 1944 named the company after America's pioneer electrical engineer, Benjamin Franklin, which lives on today in our culture to drive us to push boundaries and create meaningful change