**Paystand**
Nestled in the beautiful Santa Cruz mountains, just south of Silicon Valley is where we started. Then stepped into unique and historic Guadalajara, the Mexican Silicon Valley; and Salt Lake City, with the dramatic backdrops of the mountains of Utah. With brand new offices in strategic South San Francisco & twin cities' leading tech hub Minneapolis, Paystand's momentum has been recognized with its third-year in a row inclusion on the Inc. 5000 list of fastest-growing companies & the recent acquisition of Yaydoo.
Our mission is to unlock capital efficiency for enterprise businesses through our transformative "Payments as a Service" platform. Our smart billing and payment network uses revolutionary internet, blockchain, and FinTech services to digitize receivables, automate processing, reduce time-to-cash, lower transaction costs, and produce new revenue for our clients. Paystand is venture-backed, having been consistently recognized as one of the top innovators in FinTech, and fastest growing companies in the world.
Own it.
Define it.
Execute.
We are in search of a dynamic product marketing leader who will define the product marketing capability at Paystand and who can do the following:
**Customer Proxy
- Be the Voice of Our Customer (CFOs, Accountants, A/R)**:
- Conduct market research to identify customer needs, industry trends, and competitor insights to inform product positioning and messaging.
- Collaborate with the product management team to define product value propositions and create compelling product positioning statements.
- Stay up-to-date with industry trends, emerging technologies, and competitive landscape to drive innovation and maintain a competitive edge.
**GTM Strategy
- Get The Word Out**:
- Create and deliver high-quality marketing collateral, including product presentations, sales enablement materials, website content, and case studies.
- Collaborate with the marketing team to develop and execute multi-channel marketing campaigns that drive our products' awareness, engagement, and adoption.
- Partner with the sales team to provide product training and enablement resources to support effective selling.
- Support the planning and execution of product launches and other marketing events.
**Optimize
- Get Better**:
- Analyze and report on key metrics to assess the success of marketing campaigns and make data-driven recommendations for optimization.
- Collaborate with cross-functional teams to gather customer feedback and insights to inform product roadmap and enhancements.
**Skills**
- **Ownership**:The best person for this role will need to feel a radical sense of ownership over the product marketing capability within Paystand. Expect to be THE expert.
- **Personal Passion**: Your genuine interest in technology, fintech, and blockchain will make this job more than a paycheck.
- **Bold and Kind**: You know how to say hard things nicely.
- **Organized Project Management**: you push projects along and keep track of it all. You are the squeaky wheel, keeping the ship moving with no excuses.
- **Urgent**:There will never be enough time or resources, but that doesn't stop you from completing your projects.
- Must be comfortable working in an **office**, **online,** and **in the open**: slacks, camera-on calls, and distributed teams.
**Technical Qualifications**
- Bachelor's degree in marketing, business, or a related field. MBA or advanced degree is a plus.
- Minimum of 3 to 5 years of experience in product marketing, preferably within the fintech industry or related technology sectors.
- Strong understanding of product marketing principles and practices, including market research, positioning, messaging, and go-to-market strategies.
- Excellent written and verbal communication skills, with the ability to create persuasive and engaging marketing content.
- Demonstrated experience in developing and executing successful marketing campaigns across various channels.
- Analytical mindset with the ability to interpret data, track key metrics, and make data-driven decisions.
- Strong project management skills, with the ability to manage multiple priorities and meet deadlines in a fast-paced environment.
- Experience working with cross-functional teams and effectively collaborating with stakeholders at all levels of the organization.
**Perks**
- Salary + competitive equity in a high-growth-stage startup.
- Flexible in-office work model.
- Stock Options.
- Flexible and Generous PTO (vacations).
- Monthly Medical Stipend.
- Free snacks & paid meals.
- Your own equipment & tools.
- Mentorship, learning & education programs.
- Smart, motivated team that likes to have fun.
- Mission-driven culture, where your work matters.
**This is NOT a remote position.** **All roles are on-site only.** **Only English resumes will be considered.**
- **No external recruiters please**_