Product Marketing Lead

Detalles de la oferta

.**Paystand**Nestled in the beautiful Santa Cruz mountains, just south of Silicon Valley is where we started. Then stepped into unique and historic Guadalajara, the Mexican Silicon Valley; and Salt Lake City, with the dramatic backdrops of the mountains of Utah. With brand new offices in strategic South San Francisco & twin cities' leading tech hub Minneapolis, Paystand's momentum has been recognized with its third-year in a row inclusion on the Inc. 5000 list of fastest-growing companies & the recent acquisition of Yaydoo.Our mission is to unlock capital efficiency for enterprise businesses through our transformative "Payments as a Service" platform. Our smart billing and payment network uses revolutionary internet, blockchain, and FinTech services to digitize receivables, automate processing, reduce time-to-cash, lower transaction costs, and produce new revenue for our clients. Paystand is venture-backed, having been consistently recognized as one of the top innovators in FinTech, and fastest growing companies in the world.Own it.Define it.Execute.We are in search of a dynamic product marketing leader who will define the product marketing capability at Paystand and who can do the following:**Customer Proxy- Be the Voice of Our Customer (CFOs, Accountants, A/R)**:- Conduct market research to identify customer needs, industry trends, and competitor insights to inform product positioning and messaging.- Collaborate with the product management team to define product value propositions and create compelling product positioning statements.- Stay up-to-date with industry trends, emerging technologies, and competitive landscape to drive innovation and maintain a competitive edge.**GTM Strategy- Get The Word Out**:- Create and deliver high-quality marketing collateral, including product presentations, sales enablement materials, website content, and case studies.- Collaborate with the marketing team to develop and execute multi-channel marketing campaigns that drive our products' awareness, engagement, and adoption.- Partner with the sales team to provide product training and enablement resources to support effective selling.- Support the planning and execution of product launches and other marketing events.**Optimize- Get Better**:- Analyze and report on key metrics to assess the success of marketing campaigns and make data-driven recommendations for optimization.- Collaborate with cross-functional teams to gather customer feedback and insights to inform product roadmap and enhancements.**Skills**- **Ownership**:The best person for this role will need to feel a radical sense of ownership over the product marketing capability within Paystand. Expect to be THE expert.- **Personal Passion**: Your genuine interest in technology, fintech, and blockchain will make this job more than a paycheck.- **Bold and Kind**: You know how to say hard things nicely


Salario Nominal: A convenir

Fuente: Jobtome_Ppc

Requisitos

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