Product Marketing Manager

Company: EntravisionPosition: Product Manager, Digital Advertising ProductsLocation: MexicoReports to: EVP, US DigitalRole:- Monitor product performance along with market trends, user feedback, customer needs, competitive information and market research.- Define programs to drive engagement, awareness and education to the sales organization; enabling the product line to meet/exceed budget objectives.- Develop sales training and other sales enablement materials.
**Responsibilities**:- Communicate and enforce rules/policies to Sales, Operations and Vendor groups; periodically review andrevise policies as needed- Write PRDs (Product Requirements Documents) and define end-to-end fulfillment processes from sales to fulfillment to billing/invoicing.- Serve as project manager for product launches: determine key deliverables, key dependencies tasks and timeframes.
Lead cross-functional project meetings to ensure product launches hit critical milestones on time and within scope.Desired Traits:- Team Player- Excellent communicator.- Takes Initiative- Problem Solver with bias for action- Intellectual curiosity - Wants to know how things work and strives for knowledge to make them better at their job- Excellent Organizational Skills: Able to prioritize projects based on impact to our business.
Puts efforts on initiatives that will positively impact Entravision's revenue and profit growth.Qualifications:- Previous project or product management experience preferred- Familiarity with digital advertising media (Google Ads, Facebook, OTT, Pre-roll Video, Digital Audio) or ad technology platforms (DSP, SSPs) a huge plus- Bachelor's Degree in Marketing or quantitative field a plus- English Fluency requiredgQ97pfWmUs