.Job ID: REF5338HDate posted: 24/07/2024Company DescriptionThe IKEA vision is to create a better everyday life for the many people. We do this by offering a wide range of well-designed, functional home furnishing products at prices so low that as many people as possible can afford them. We operate in Singapore, Malaysia and Thailand – and have an ambitious expansion plan to bring a little bit of Sweden to new markets in the region. We are part of the Ikano Group of companies and the only IKEA franchisee owned by the Kamprad family that founded IKEA.We also develop, own and operate Shopping Centres that are anchored by IKEA and create walkable communities by including residential, office and other types of real estate in our development plans. We work towards making sustainability a natural part of our everyday work. We are active in our communities, driving and supporting social initiatives that benefit children, women and the environment.Job DescriptionPurpose of the JobYou optimise sales and gross margin and profit within my portfolio of home furnishing businesses (HFB) through competitive pricing and commercial actions. You do this by understanding the IKEA business and range priorities, my national market, national competition and my consumers' living situations. You analyse current trends, predict and optimise current and future commercial opportunities in a close working partnership with my stores and IKEA of Sweden. You work with the shopkeepers in my home furnishing business to ensure they understand the strategies and how best to present the range through all channels in a commercial way.Responsibilities of the JobYou understand & share knowledge about your market trends and competitors, our consumers and their living situations and use this knowledge to improve how our customers' meet our range.Knowing our global priorities, your range, the national market and competition. You use this information to define and agree your home furnishing business plan, thereby contributing to the country business plan.You clearly communicate business strategies/priorities to your shopkeepers in a way which motivates them to take ownership for their part in achieving IKEA's overall goals and objectives.You support the business growth by contributing to a commercial calendar which supports the commercial priorities and inspires more people to visit our selling channels.You proactively monitor national competition, taking fast actions to ensure that the IKEA selling channels secure the lowest price, so as to be the first choice for home furnishings.You lead the national core processes for your home furnishing business with a goal to secure turnover, profit, gross margin and develop volume commitments.Supporting all selling channels in their drive to sell their volume commitments, monitoring their sales results and following up on deviations in order to improve poor performance and develop/share good examples
