Quote from Hiring Manager We have a fantastic opportunity to join the On Premise sales team that supports the Brown-Forman Mexico Commercial organization which has been certified by Great Place to Work for 5 consecutive years. You will have the opportunity to work on a day-to-day basis with different areas and business partners to support our ability to maintain our brands. We are looking for someone who is passionate about our brands, relationships with customers, negotiations, and establishing medium and long term commercial relationships with the industry.
Meaningful Work From Day One Specialist in the development and construction of our brands in the On-Premise channel. The On-Premise representative is a business advisor both internally and externally for the growth of B-F brands by developing and executing innovative initiatives and activities that drive the deployment of the company's focus brands.
He is the main responsible for establishing the commercial relationship with the strategic accounts of his locality. From identifying and prospecting these accounts to negotiating and monitoring activities that allow us to have a dominant position in the most important accounts in the area. This will be accomplished in a compliant manner with a high degree of integrity strictly following all B-F policies and all applicable Mexican law.
What You Can Expect: Develop and execute their weekly work plan including the visit plan uploaded to the salesforce platform.Identify and prospect target accounts for Brown-Forman.Develop the negotiation strategy to conquer them.Detection of areas of opportunity in the channel and opening of new relevant accounts for our Brands.Maintain a close business relationship with the key players of each account (owners, partners).Follow up on the agreements established with their accounts and ensure proper execution in each of them.Introduce key members of Brown-Forman Mexico team to further develop the partnerships as needed, always looking for possible business expansion.Catalog and ensure the availability of the brands that are the focus of the portfolio.Guarantee the visibility of the brands.Implement experiences and/or brand activities that encourage the testing and repurchase of our focus brands.Train staff, account owners and consumers through tastings, presentations, etc.Execute, manage and evaluate incentive plans for staff and account owners.Ensure that the pricing strategy of our brands is correctly implemented in each account.Effective planning and control of the company's budget and resources.Weekly update of the information of each one of its accounts in the system (salesforce).Monitoring and reporting of own activities and competition.Monitoring and complying with administrative activities of the channel (bonuses, reports, agendas).What You Bring to the Table Degree in Business Administration, Marketing, Business, Communication, PR and related.
Previous Experience in a similar position or related to the commercial and/or marketing area with experience in establishing and maintaining strategic relationships and strong verbal and written communication skills.
Software or special programs: Office package (Excel, Word, PPT) high level, web platforms, Mac Knowledge of market analysis platforms. Nielsen, ISCAM, etc.
Ability to analyze and synthesize.
Proactive, self-motivated and with high initiative.
Organized, capacity for planning and effective management of time and resources.
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