Marketing Cloud Analyst (Remote/Flexible) page is loaded Marketing Cloud Analyst (Remote/Flexible) Apply locations Mexico time type Full time posted on Posted 2 Days Ago job requisition id REQ-******** Insulet started in 2000 with an idea and a mission to enable our customers to enjoy simplicity, freedom and healthier lives through the use of our Omnipod product platform. In the last two decades we have improved the lives of hundreds of thousands of patients by using innovative technology that is wearable, waterproof, and lifestyle accommodating.
We are looking for highly motivated, performance driven individuals to be a part of our expanding team. We do this by hiring amazing people guided by shared values who exceed customer expectations. Our continued success depends on it!
Job Title: Marketing Cloud Analyst
Department: IT
Manager/Supervisor: Marketing Automation Manager
FLSA Status: Exempt
Position Overview: Working in a dynamic, collaborative team environment, the successful candidate will be responsible for supporting global marketing automation efforts across Sales, Marketing and Customer Care initiatives. The analyst will be a key system administrator of our SFDC Marketing Cloud platform and be responsible for creation and ongoing management of campaigns, reports and general administrative functions. The ideal candidate will have a demonstrated background working with marketing automation tools, specifically SFDC Marketing Cloud/Exact Target. The candidate must have strong communication skills and understanding of marketing business process, while also having general technical skills to assist with design and implementation of appropriate technical solutions.
Responsibilities: Support requirements gathering meetings with global marketing, customer care and other departments to define new campaign requirements
Translate business requirements into technical requirements for campaign development & execution
Perform ongoing maintenance of existing campaigns in Marketing Cloud
Anticipate issues and risks and escalate appropriately
Serve as a contact for technical Marketing Cloud questions
Maintain proper documentation for workflow processes, testing, and standard operating procedures in accordance with business requirements
Communicate effectively with business users on the status of enhancements, projects and open production support tickets
Build reports and/or assist marketing team with data demonstrating campaign ROI
This role will be focused on campaign logic and implementation and less on the actual content creation, but knowledge of creating HTML forms and page layouts is a plus
Stay abreast of current technology and seek out new tools that can be utilized appropriately
Performs other duties as required.
Education and Experience: Bachelor's Degree and/or equivalent combination of education and experience.
Minimum 2-3 years of experience working with SFDC Marketing Cloud/Exact Target Marketing Automation tool
Developing/deploying Marketing Automation with an emphasis on process and detail to ensure data security, privacy and accuracy
Skills and Competencies: Working knowledge of HTML to update or enhance marketing campaigns and content
Marketing Cloud AMPScript familiarity & experience
Working knowledge of SQL to build Data Extensions
Knowledge of both acquisition and retention-based marketing campaign management and outbound email program administration
Working knowledge of Salesforce.com for sales/marketing functions
Familiarity with Agile software development methodology and its benefits
Knowledge of the software and systems development life cycle
Ability to work in a deadline focused, dynamic environment, consistently producing deliverables within agreed upon timelines
Ability to analyze business processes, design process improvements, and train business users on the new processes
Self-sufficient, flexible, and motivated team player capable of managing several activities simultaneously
Experience in the healthcare, pharma or medical device industry a plus
Excellent communication skills are critical
Positive, results driven, rational, logical, team player
Ability to rapidly learn and take advantage of new concepts, business models, and technologies
NOTE: This position is eligible for 100% remote working arrangements (may work from home/virtually 100% ; may also work hybrid on-site/virtual as desired). #LI-Remote
About Insulet Insulet Corporation is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.
Insulet employees are all focused on the same goal — to make a difference. Our relentless passion is to simplify life for people with diabetes. We excite and empower employees to bring their best selves to work through a culture that supports a healthy work and life balance. We set the bar high to meet customer needs, and our priority is to ensure our employees are equipped and supported to help us get there. We foster and celebrate curiosity, innovation, and learning. Our teams work collaboratively and are empowered to drive the best actions for our customers. Our innovation spirit and customer-centric focus position us as global pioneers — leading the way to improve health outcomes with revolutionary medical devices while breaking down barriers to access.
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