.Title: Senior Content Analyst - MonterreyLocation: Garza Garcia, Nuevo León, MexicoJohn Deere is a foremost leader in the ag equipment business, and we continue to put a solid stamp on other industries.
For over 150 years, the company's portfolio of groundbreaking products has grown to include industries related to and outside of agriculture, including Turf, Construction, Forestry, and Wind Technologies.Note: All candidates should have their tax situation certificate (Constancia de Siituación Fiscal) up to date with the salary regime to be eligible for the hiring process.Main Responsibilities:Deliver defined product or solution features, functionality or outcomes effectively close gaps - be it knowledge, skill or capability.Lead and design appropriate project plans and outlines, including making recommendations for content delivery approach/methods and work to gain alignment on required outcomes.Monitor and analyze Web traffic.
Collect and analyze customer feedback.
Recommend and implement website improvements.Develop, execute, and analyze online promotions.Build effective, collaborative relationships with embedded business subject matter experts to validate development and design objectives.Develop engaging and branded digital creative that helps solve problems, deliver results, and is aligned with business strategy.Develop and adhere to established timelines to ensure expectations and deliverables are being met.Make good and timely decisions that keep work projects moving forward.Prioritize work and ensure completed work products meet the required standards of productivity, quality, and timeliness.Play a critical role in the feedback loop by assessing customer/channel feedback and making continuous changes to content.Assure that work outcomes meet regulatory and legal compliance requirements.Develop own capabilities by investing in training and learning to improve performance and/or enhance efficiency.What Skills You Need:Effective communicator who builds partnerships and works collaboratively with others.Experienced practitioner in content creation and/or writing.Advanced PowerPoint and content presentation skills.Content and graphic design experience / UX knowledge (Figma, Adobe Creative Cloud, Adobe Premiere).Video and audio editing experience (Camtasia, Audacity).Regional knowledge of dealer sales processes and core systems.Demonstrates learning agility through experimentation.Functional understanding of basic digital and web analytics (3-5 years).Working knowledge of well-crafted HTML/CSS and HTML5 (1-3 years).What Makes You Stand Out:Experience in using Excel, Microsoft Word, PowerPoint, Access, Project, and other Microsoft tools.
(4 - 7 years).Mastery of Adobe Creative Suite and PowerPoint (4-7 years).Experience with UX design best practices (1-3 years).Project management experience (small projects).Experience in the Graphic Design field (1 - 3 years).Experience in web content creation and management (4 - 7 years)