.Brightcove seeks a Senior Marketing Analytics Specialist to join the Marketing Operations & Analytics team. As a member of this team, you will support the global marketing team by leveraging technology, data, and insights to help improve marketing performance. You will partner with the team to build and maintain reports and dashboards to understand the performance of marketing campaigns, channels, and ABM programs in building pipeline and revenue.**Responsibilities**:- Be an analytics partner to the Marketing team by reporting on key metrics, analyzing marketing funnel performance, and providing actionable insights to improve marketing performance.- Track, report, and analyze the performance of marketing campaigns and channels.- Create and maintain reports on marketing and sales activities, effectiveness, SLA adherence, and business impact.- Transform business questions into actionable analyses that yield insights for optimizing marketing efforts and driving incremental revenue.- Perform ad-hoc analyses to drive better understanding of buyer's journey and identify opportunities to improve performance.- Solid grasp of marketing & sales operational processes driving revenues.- Support the creation of a single source of truth for marketing performance metrics leveraging agreed upon data definitions and creating a common data foundation.**Qualifications/Experience**- BS/BA, ideally in a quantitative discipline (Engineering, Finance, Economics, etc.)- 5+ years of marketing analytics experience- 3+ years of Salesforce experience required- Strong ability to generate insights from data and recommendations to improve performance- Experience working with marketing automation data (Salesforce Marketing Cloud, Datorama etc.)- Good knowledge of B2B SaaS marketing organizations is highly desired- Proficient in excel and dashboard creation- Be a self-starter who is passionate about learning and growing in their career- Experience working with cross-functional and global teams- Organizational skills with the ability to meet deadlines- Experience working on multiple projects simultaneously- Excellent writing and communication skills- Special Conditions_- Language proficiency in English and Spanish is required**About Brightcove**Brightcove is a diverse, global team of smart, passionate people who are revolutionizing the way organizations deliver video. We're hyped up about storytelling, and about helping organizations reach their audiences in bold and innovative ways. When video is done right, it can have a powerful and lasting effect. Hearts open. Minds change.Since 2004, Brightcove has been supporting customers that are some of the largest media companies, enterprises, events, and non-profit organizations in the world. There are over 600 Brightcovers globally, each of us representing our unique talents and we have built a culture that values authenticity, individual empowerment, excellence and collaboration